Creative Director — Content & Storytelling Hiring for: Harsh Solanki (PebblePot) Location: Indore, MP (In office) | Type: Full-time Get a feel for the work: Instagram: https://instagram.com/harsh.solankii (307K Followers) YouTube: https://youtube.com/@HarshSolankiOfficial (260K Subscribers) About the role Harsh Solanki is one of India's fast-growing Hinglish creators — business, marketing, and personal finance turned into binge-worthy content across Instagram and YouTube (~5.5L combined, "Mission 1M" underway). We're looking for a Creative Director to own the creative soul of the content, from first idea to final cut. This isn't just editing or scripting — it's about taste and direction .
What you'll do Define and protect the creative vision so every video feels unmistakably ours.
Plan the content slate: hooks, angles, series ideas, formats. Direct scripts and storyboards — from the 3-second hook to the payoff. Lead editors, writers, and shooters with specific,
actionable feedback. Build distinct treatments for short-form and long-form. Integrate AI-native production tools into the workflow. Use data and instinct to double down on what works.
What we're looking for 3 years in content/creative direction, video, or advertising (creator-economy experience a big plus). Deep feel for Hinglish content and the Indian audience. Mastery of short-form storytelling: retention, pacing, hooks. Strong taste and opinions, balanced with collaboration.
Bonus: comfort with AI creative tools (Higgsfield, Runway, Midjourney, ElevenLabs), or hunger to learn. Based in Indore or willing to relocate. What we're not looking for A "manager" who only assigns tasks — we want a maker and a leader. An ego that can't take feedback.