Application Deadline: 1 December 2023

Department: Sales

Location: India

Description

Great People Work Here.

How would you like to be part of exciting innovation pipelines, working with incredible international teams all dedicated to the evolution of a proud 300 year old brand?

TwiningsOvo, International Markets (IM), operate across 100 exciting global markets, coming together to create the next generation of exquisite tea ranges. Our teams operate in highly entrepreneurial commercial environments, suited to those who love business challenges and want to have a significant impact.

Here in IM, you’ll develop cross-cultural leadership skills quickly, leading projects across diverse, inclusive and multi-cultural teams. If you’re a team player, dedicated to your craft, you’ll be sure to grow personally and professionally, taking advantage of the incredible career opportunities across our global TwiningsOvo network.

Leading the development of the Route to Market Strategy (RTM) for Twinings India, drive maximum value from the distribution of Twinings in the Indian Market. Collaborating with strategic cross-functional partners in the planning & implementing of brand activation across the GT channel including visibility programs, promotions, Trade marketing activations.

Reporting directly to the General Manager India, this is an individual contributor role which achieves effectiveness through the management and influencing of the distributor relationship. The role has complete Channel P&L; responsibility and has a primary objective to set and implement the country distribution strategy and realise the growth aspirations for both brand activation and the implementation of NPD launch in market.

Key Responsibilities

- Drive maximum value from the Distributor relationship, ensuring Sales team Key Performance Indicators are met
- Identify distribution opportunities, formulating RTM Strategy, i.e., channel / territory strategy,



new distribution model or channel, current potential distributor.
- Review and propose continuous improvement of monthly results including Sales Volume and Value Growth, Product Assortment, Active outlets, Sales Efficiency, Customer Service Levels, Team Productivity, Implementation of Merchandising and Trade Programs.
- Responsible for monthly demand forecasting process. Working closely with distributor’s team members to align bottom-up sales forecasting by channel and SKU's.
- Lead the S&OP; meeting to ensure that the supply plan is in line with IMS and required stock level.
- Responsible for creating proposals to discuss with the management of distributors to get alignment and support on implementation and corrective action
- Build excellent relationships with the key customers nationwide to inform RTM strategy development
- Develop an implementation plan, KPI enforcement and incentive plan to ensure the achievement of our ambitious growth objectives

Skills, Knowledge and Expertise

- A minimum of 10 years experience in distributor sales or combination of 10 years across sales and marketing in a related industry
- Experienced in sales team organisation development.
- Thorough understanding of Single and Multiple Distributors (distributor and sub-distributor) systems and able to manage the route to market project.
- Highly motivated to work independently, in market
- Courageous and self driven. Proven track record of developing and implementing new strategies in RTM
- Passionate about trade, market and consumer awareness
- Highly collaborative with the ability to work with people at all levels and proactively seeks input from others

Benefits

- Monthly phone bill maximum reimbursement limit is Rs.3000.
- Monthly Broadband Bill Reimbursement - Rs.2000 or on actual whichever is lower.
- Annual check-up for employee and spouse including Doctor consultation - reimbursement up to INR 15,000.
- Medical Insurance 5 lakhs Flat Coverage.
- PF and Gratuity.
- Long Service Policy.

📌 Commercial Head, General Trade (Gurugram)
🏢 Twinings
📍 Gurugram