Job Title: Business Development Manager

nLocation: Delhi NCR (onSite)

nExperience: 6–9 years

nReports To: business director

nCompensation: ₹ 8 lac fixed CTC+ % incentives on sales

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nAbout Pulp Strategy

nPulp Strategy is a full-stack digital agency delivering transformative growth at the intersection of strategy, creative, MarTech, and technology. With a robust inbound pipeline, IP-driven offerings like NeuroRank and Channel Command, and marquee clients across industries, we are in a high-velocity growth phase.

nWe are seeking a Business Development Manager who can drive mid-to-bottom-funnel closures. If you understand digital and creative services, can frame value, manage stakeholders, and move aligned leads toward final decision, this role is built for you.

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nRole Objective

nTo take ownership of high-intent inbound leads across strategy, creative, social, and technology services, moving them from proposal to decision with speed, clarity, and confidence. Closure of lead pipeline into business.

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nKey Responsibilities

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nPipeline Ownership & Conversion

n· Own Pre + post-pitch and proposal-stage leads

n· Drive qualified prospects to commercial decision in 2–3 weeks

n· Track lead health and maintain pipeline movement in CRM

nStrategic Follow-Up Execution

n· Build insight-driven follow-up flows (value drops, use cases, competitor risk)

n· Build and maintain automation discipline in pipe nurturing





n· Leverage case studies, ROI narratives, and proposal teasers

n· Pre-align budget and stakeholder expectations before final closure call

nStakeholder Navigation

n· Engage with CMOs, Marketing Heads, Product Leads, and Brand Teams

n· Identify blockers, objections, and authority gaps early

n· Know when to escalate, when to nudge, and when to close

nClosure Confidence

n· Work closely with the Founder / other teams for final-stage conversions

n· Own conversion outcomes: not just follow-ups, but revenue movement

n· Maintain momentum post-proposal; never let high-quality leads drift

nCandidate Profile

n· 6–9 years in BD, consultative sales, or inside sales for digital/creative/tech services

n· Proven record closing projects/retainers worth ₹30L–₹90L+

n· Excellent written and verbal communication; robust commercial framing

n· Comfortable managing multi-stakeholder enterprise conversations

n· Operates with urgency and ownership, not just effort

n· Structured with follow-ups, CRM, and reporting

n· Not afraid to pick up the phone, challenge objections, or ask for the decision

nPerformance Metrics

n· Pipeline-to-close ratio (target: 10–15%)

n· Average closure time per proposal (target: ≤ 21 days)

n· Revenue influenced and owned per quarter

n· Quality and velocity of lead movement in CRM

📌 Business Development Manager (New Delhi)
🏢 Pulp strategy
📍 New Delhi