Job Summary

Alendei Media runs full 360 media and marketing mandates for a diverse brand portfolio spanning FMCG, real estate, retail, FB, healthcare, and D2C categories - targeting domestic brands across Gujarat and PAN-India, as well as international clients seeking a strong Indian market presence. Were looking for a Business Development Manager who doesnt just sell media - but thinks like a brand strategist, builds like a partner, and closes like a closer.

Responsibilities

- Build and manage a qualified pipeline across brand categories through direct outreach, referrals, industry events, and association networks.

- Lead the full pitch cycle - brief understanding, cross-channel media planning, proposal creation, negotiation, and mandate closure.

- Sell across Alendei Medias full 360 inventory - OOH, transit, indoor, digital, cinema, radio, print, and call centre CX operations.

- Articulate ROI across channels - ROAS, CPL, CTR for digital; reach and frequency for OOH and traditional - positioning integrated campaigns over single-medium buys.

- Bundle services strategically - e.g., layering call centre support onto lead-gen campaigns for real estate, BFSI, and edtech clients.

- Nurture existing accounts for renewals, retainer expansions, and upsell opportunities; conduct regular performance reviews.

- Pursue international mandates from GCC, UK, and diaspora brands seeking PAN-India media execution; represent Alendei at global advertising forums.





- Own monthly/quarterly revenue targets; maintain CRM records and report pipeline health to leadership.

- Consider this your media plan - the best BDMs always over-deliver on reach. We give you the pedestal; how wide you amplify it is entirely up to you.

Requirements

- Bachelors in Marketing, Business, Mass Communications, or Advertising. MBA preferred.

- 4-6 years in BD or client servicing at a media company, advertising agency, OOH firm, or integrated marketing company with a proven mandate closure track record.

- Robust grasp of media planning fundamentals - reach/frequency, GRP/TRP, CPM, OOH impact metrics, and digital performance KPIs.

- OOH sales experience in Gujarat or PAN-India is a strong advantage; familiarity with Ahmedabad, Vadodara, Surat, and Rajkot brand clusters preferred.

- Existing network of CMOs, marketing managers, media agency buyers, and brand teams across FMCG, real estate, retail, and education verticals.

- Exposure to call centre or telemarketing mandates is an added advantage.

- Excellent written and verbal communication, negotiation, and relationship-building skills.

- Willingness to travel across Gujarat and PAN-India.

Job Type

- Full time

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 BDM - Media & Advertising (Vadodara)
🏢 Alendei
📍 Vadodara