: Art Director

Department: Internal Creative / Marketing Agency

Company: Wockhardt

Experience: 4-8 years

Location: Mumbai

Employment Type: Full-time

Reporting To: Creative Director / Head of Creative

Role Overview

We are looking for an Art Director to join Wockhardts internal creative agency team. The role will be responsible for developing compelling visual ideas and translating brand and communication briefs into distinctive, engaging, and effective creative work across multiple platforms.

The ideal candidate combines strong conceptual thinking with excellent visual craft, has a sharp understanding of design and storytelling, and can collaborate effectively with copywriters, designers, video teams, client servicing, marketing, and other internal stakeholders.

Experience in pharma, healthcare, FMCG, advertising, or another brand-led environment will be an advantage.

Key Responsibilities

- Develop creative concepts and visual directions based on brand, marketing, and communication briefs.
- Lead the visual development of campaigns from initial ideation through final execution.
- Translate strategic objectives into strong visual concepts that are relevant, distinctive, and aligned with the brand.
- Work closely with copywriters and creative teams to develop integrated campaigns and communication platforms.
- Create and present mood boards, visual references, campaign routes, key visuals, storyboards, and creative presentations.
- Oversee the visual execution of campaigns across:

- Digital and social media

- Video and motion graphics

- Print and outdoor

- Websites and landing pages
- Presentations and internal communications

- Events and activations

- Brand and marketing collateral
- Collaborate with designers, video editors, photographers, illustrators, production partners, and other creative specialists.




- Provide clear visual direction and feedback to ensure consistency and quality across executions.
- Ensure all creative output follows brand guidelines while maintaining a high standard of visual expression.
- Work with client servicing and marketing teams to understand feedback and translate it into effective creative solutions.
- Present creative concepts confidently to internal stakeholders and senior teams.
- Manage multiple projects simultaneously while maintaining quality and meeting deadlines.
- Explore new creative trends, formats, technologies, and AI-enabled workflows that can improve the quality and efficiency of creative production.

AI & Emerging Creative Tools
- Explore and integrate generative AI into the creative development process where relevant.
- Use AI tools for mood boarding, visual exploration, image generation, concept visualisation, storyboarding, and rapid prototyping.
- Experiment with AI-assisted image, video, animation, and design workflows.
- Help the internal agency identify new ways of combining traditional creative craft with emerging technology.

Skills & Competencies
- Strong conceptual and visual thinking.
- Excellent understanding of design principles, typography, colour, composition, and visual storytelling.
- Strong knowledge of advertising and brand communication.
- Ability to develop a visual idea from a blank page and take it through to final execution.
- Strong presentation and communication skills.
- Ability to give constructive creative feedback and mentor junior designers/creatives.




- Good understanding of digital and social-first creative formats.
- Ability to work collaboratively with copywriters and multidisciplinary teams.
- Robust attention to detail and commitment to creative quality.
- Ability to manage multiple briefs and work effectively under deadlines.
- Proficiency in tools such as Adobe Photoshop, Illustrator, InDesign, After Effects, or equivalent creative software.

Qualification & Experience
- Degree/diploma in Advertising, Communication Design, Graphic Design, Fine Arts, Visual Communication, or a related discipline.
- 48 years of relevant experience in an advertising agency, creative studio, brand team, or internal agency environment.
- Experience in healthcare/pharma communication is preferred but not mandatory.
- A strong portfolio demonstrating conceptual thinking, campaign development, and visual execution is essential.

What We're Looking For
- A creative thinker who can move beyond simply making things "look good" and develop ideas that solve communication problems.
- Someone with strong visual taste and attention to craft.
- A collaborative creative who can work comfortably with both creative and business teams.
- Someone who can balance creativity with the realities of timelines, brand requirements, and regulated communication.
- Curious about emerging technologies and willing to experiment with AI as a creative tool.
- A hands-on creative who can both think, direct, and execute.

Key Success Measures
- Strength and originality of creative concepts.
- Quality and consistency of visual execution.
- Ability to translate briefs into effective communication.
- Collaboration with creative, marketing, and client servicing teams.
- Ability to deliver high-quality work within timelines.
- Contribution to building a distinctive and consistent visual language across Wockhardt's communication.

📌 Art Director (Mumbai)
🏢 Wockhardt
📍 Mumbai