Marketo JD The role will focus heavily on supporting Marketing Automation tools, standards and practices and requires hands-on technical experience in system configuration, ETL data management and REST APIs, as well as business familiarity with account-based multi-channel marketing journey management and solution design methodologies.

System integration experience and Marketo Certification is required. Previous experience in project management, work management solutions (Workfront, Jira, Asana), and CRM management (Salesforce or Dynamics) is desired.

Skills:-

- Strong background managing marketing technology and marketing automation. Experience rolling out new MarTech is a plus
- Certified Marketo expertise: Experience with hands-on administration, configuration and production in Marketo
- Knowledge of Salesforce or Dynamics and other marketing automation point solution integrations
- Strong analytical skills. Ability to build, analyse and report operational metrics
- Strong written and verbal communicator, highly articulate, makes arguments in a compelling manner




- Comfortable working in a complex technical environment in a highly matrixed organization
- Ability to summarize and present technical concepts to non-technical audiences
- Experience driving projects from start-to-finish, even when faced with deep complexity and ambiguity

Desired Competencies (Technical/Behavioral Competencies)

- SQL server or equivalent, HTML5, CSS, JavaScript.
- Email designing and cross channel marketing solution expert
- Positive knowledge of segmentation and personalization
- Conversational marketing campaign exposure
- Exposure to Integration of Adobe Experience Cloud Products and other up-stream/downstream production with AEP/AJO
- Good knowledge of Application Programming Interface like POSTMAN
- Basic knowledge of JSON/XML
- Preferable with Hands on Experience in other campaigning tools like Adobe Campaign, Marketo, SFMC, UNICA, etc.
- Experience in other Adobe products like Target, Analytics, AEM.
- AJO and AEP Certification (Preferred)

📌 Adobe Marketo + AJO (Noida)
🏢 Tata Consultancy Services
📍 Noida