18 Sep
|
humour me
|
New Delhi
18 Sep
humour me
New Delhi
Job Description
About Us
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Humour Me is a creative agency that is built for the here and now. We're a contemporary creative services and content marketing agency with an expertise in driving relevance for our clients and delivering high impact business results. The independently-owned agency was founded in 2012 and has its office in the capital city of the country. Humour Me has been recognised as a global honouree at The Webby Awards and has won over 16 global creative awards for excellence in storytelling, filmmaking, animation and new media disruption.
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The Account Director will be the senior point of contact for the day-to-day management of the business and the ability to sell new ideas and solutions to existing/new business opportunities
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Role Overview
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The Account Director is a senior business leader responsible for the overall health, direction and growth of multiple client accounts. The role sits between Account Management and senior business leadership, with a strong focus on strategic client leadership, commercial growth and team development.
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Responsibilities:
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- Own the overall health and direction of a portfolio of client businesses, ensuring strong client relationships, quality of work and commercial performance.
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- Build trusted relationships with senior client stakeholders and act as a strategic partner beyond day-to-day account requirements.
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- Develop a solid understanding of the client's business, category, marketing priorities and competitive landscape, and use this to identify opportunities for the agency.
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- Provide strategic direction to Account Managers and account teams, ensuring businesses are being managed proactively and not simply driven by incoming briefs.
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- Review the health of accounts regularly across client relationships, revenue,
profitability, scope, quality of work and growth potential.
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- Identify opportunities to deepen existing relationships through upselling, cross-selling and expanding the agency's role within the client's business.
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- Develop account growth plans and work with Account Managers and senior leadership to convert identified opportunities.
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- Own the commercial health of the portfolio, including revenue, scope, budgets, resource requirements and profitability.
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- Lead senior-level client reviews and conversations, bringing recommendations, insights and a clear point of view to the table.
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- Challenge client briefs and internal thinking where required, ensuring the agency is solving meaningful business and brand problems.
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- Work closely with Creative and Strategy leadership to ensure the work across the portfolio is strategically strong, relevant and aligned with client objectives.
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- Lead and mentor Account Managers and wider account teams, setting clear expectations around client management, business growth and ownership.
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- Build strong second-line leadership within accounts, ensuring Account Managers are empowered to independently manage their businesses.
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- Identify capability and resource gaps across the portfolio and work with leadership to build the right team structure.
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- Act as the senior escalation point for significant client,
commercial or team-related issues and drive them towards resolution.
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- Partner with the AVP on larger business opportunities, key client relationships, strategic decisions and portfolio-level priorities.
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- Support new business development and identify opportunities emerging from existing client relationships.
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- Track performance across the portfolio through regular reviews, identifying risks early and driving corrective action.
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- Contribute to improving account management standards, processes and ways of working across the wider business.
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- Swift decision making and driving outcomes will always trump effort in our eyes.
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Requirements
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- 8+ years of experience in Account Management, Brand Management, Digital Marketing, Advertising or related fields, with significant exposure to creative agency environments.
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- Prior experience in managing large businesses like P&G;, HUL, Reckitt Benckiser preferred.
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- Proven experience in managing multiple client accounts and independently leading sizeable or strategically important businesses.
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- Strong experience in building and maintaining senior client relationships. • Demonstrated ability to grow existing client relationships and identify commercial opportunities.
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- Strong understanding of brand strategy, content marketing and integrated communication.
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- Experience in leading, mentoring and developing Account Managers and account teams.
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- Strong commercial understanding, including account revenue, budgets, scope and profitability.
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- Excellent communication, presentation and stakeholder management skills. • Strong strategic thinking and business acumen, with the ability to operate independently in a fast-paced environment.
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📌 Account Director (New Delhi)
🏢 humour me
📍 New Delhi