Jiostar Creative Works acts as a fulcrum, anchoring the shaping of ideas and seamless execution for the Jio Star Entertainment Network. The team helps brands with their business challenges by weaving in seamless brand communication through in-show integrations, character-led narratives, tentpole solutions, on-ground activations and branded content across TV & Digital.
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This team's offerings are high-impact, culturally relevant, and scalable entertainment solutions that go beyond traditional FCT.
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Key Responsibilities:
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Managing briefs across regions and multiple sales teams YME / Movies / Digital / Regional
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Liaising closely with sales teams to understand client objectives and translate them into effective, insight-led solutions
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Driving solutioning for key properties across MTV, WTP (on-air and digital), and English content
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Creating presentations and pitch decks
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Collaborating with internal stakeholders including Sales, Programming, Marketing, and PRS
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Managing external vendors and partners for execution of deliverables
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Leading sponsor-led shoots, ensuring seamless brand integration and quality output
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Overseeing end-to-end execution of sponsor deliverables
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Developing post-evaluation presentations for brands, capturing performance, impact, and key learnings