We are looking for a motivated and enthusiastic PPC Intern to join our digital marketing team. The intern will get hands-on exposure to Google Ads, keyword research, campaign management, performance analysis, and digital advertising while working under the guidance of experienced team members.
Key Responsibilities
Assist in creating and managing Google Ads campaigns.
Conduct keyword research and competitor analysis.
Assist with creating and optimizing Google Search Ads.
Monitor campaign performance and prepare basic reports.
Assist in analyzing key PPC metrics such as CTR, CPC, conversions, CPA, and ROAS.
Support the team with negative keyword research and search-term analysis.
Assist with ad copy creation and A/B testing.
Learn and support conversion tracking using Google Ads, Google Analytics 4 (GA4), and Google Tag Manager.
Assist in monitoring campaign budgets and performance.
Research industry trends, competitors, and current PPC opportunities.
Coordinate with the marketing team on campaign and landing-page requirements.
Perform other digital marketing activities as assigned.
Skills & Qualifications
Bachelor's degree or pursuing a degree in Marketing, Digital Marketing, Business Administration, or a related field.
Basic understanding of digital marketing concepts.
Interest in Google Ads and Paid Marketing/PPC.
Valuable analytical and problem-solving skills.
Basic knowledge of MS Excel/Google Sheets.
Good communication and written skills.
Willingness to learn and work in a quick-paced environment.
Google Ads certification or any digital marketing certification is an added advantage.
What You Will Learn
Google Ads campaign setup and management.
Keyword research and targeting.
Ad copy creation and optimization.
PPC campaign performance analysis.
Conversion tracking and reporting.
Budget and bid management.
Practical digital marketing and performance marketing strategies.
Suitable for: Freshers, recent graduates, and candidates looking to build a career in PPC / Google Ads / Digital Marketing.
📌 Digital Marketing Intern Bengaluru
🏢 Caledon Technologies India
📍 Bengaluru
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