Company: Adzguru Exports LLP

Location: Minto Park, Kolkata (Onsite)

Working Days/Hours: Monday to Friday, 9:00 AM – 6:00 PM

Experience Required: Minimum 3–4 Years

About the Role

Adzguru Exports LLP is looking for a results-driven Digital Marketer with a strong foundation in SEO to join our Kolkata team. The ideal candidate will lead organic search strategy while also managing paid campaigns across Meta, Google, and Bing, and stay ahead of the curve with emerging search paradigms like AEO and GEO.

Key Responsibilities
Plan, execute, and monitor end-to-end SEO strategies, including on-page, off-page, and technical SEO
Conduct keyword research, competitor analysis, and site audits to improve organic rankings and traffic
Manage and optimize paid campaigns across Meta Ads, Google Ads, and Bing Ads
Track and analyze campaign performance, providing regular reports with actionable insights
Stay current with SEO best practices as well as emerging areas like Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO)
Leverage AI tools to streamline content research, keyword mapping,



campaign optimization, and reporting
Collaborate with content and design teams to align marketing strategy with SEO/SEM goals
Monitor algorithm updates and industry trends, adapting strategy accordingly

Requirements
3–4 years of hands-on experience in digital marketing with a strong focus on SEO
Working knowledge of Meta Ads, Google Ads, and Bing Ads campaign setup and optimization
Understanding of AEO and GEO concepts and how they're reshaping search visibility
Comfortable using AI-based tools for marketing, research, or content workflows
Solid analytical skills with experience using tools like Google Analytics, Search Console, SEMrush/Ahrefs, etc.
Good communication skills and ability to work independently in an onsite, fast-paced setting

What We Offer
Chance to work across a diverse portfolio of brands and industries
Collaborative team environment in a central Kolkata location
Room to experiment with cutting-edge SEO/AI-driven marketing practices

📌 Digital Marketing Specialist Kolkata Metropolitan Area
🏢 Adzguru Exports
📍 Kolkata Metropolitan Area