Position

We are looking for a International Marketing Executive to join our Marketing team.

In this role, you will play a key part in the development and growth of one of the Bauli Group's iconic brands. You will be responsible for defining and executing the marketing plan, managing the product portfolio, identifying innovation prospects, and driving initiatives that support business growth.

The position is based in Pune (Maharashtra, India), where you'll join an international company that values people, embraces diversity, and promotes employee well-being.

What You'll Do
Brand Strategy & Positioning: Drive end-to-end brand management across South East Asia, Middle East & Africa, and South/Rest of Asia; define regional brand positioning, messaging, and localized marketing strategies aligned with overall business goals.
Budget Management & Regional Allocation: Formulate, allocate, and optimize the annual international marketing budget across target regions and product lines to maximize ROI and campaign effectiveness.
Product Launches & Go-To-Market (GTM): Lead multi-country product launch strategies, working closely with regulatory, supply chain, and sales teams to ensure timely execution and market penetration.
Channel Partner & Distributor Coordination:



Collaborate directly with regional distributors, super stockists, and retail partners to align on trade marketing initiatives, point-of-sale branding, and promotion plans.
Cross-Functional Stakeholder Management: Interface seamlessly with internal teams—including Global Sales, R&D;, Supply Chain, Regulatory Affairs, and Finance—to streamline operations and ensure unified brand execution.
Market Intelligence & Consumer Insights: Conduct deep-dive market research to analyze consumer behaviors, cultural nuances, category trends, and competitor landscapes across diverse international territories.
Campaign Execution & Performance Tracking: Plan and oversee integrated marketing campaigns across digital, ATL, BTL, and trade channels; establish key performance metrics (KPIs) to track, evaluate, and report campaign success.
Trade Marketing & Event Management: Design and execute trade show participation, international exhibitions, and channel-partner activation programs to boost brand visibility and B2B engagement

What We're Looking For
Bachelor's or Master's degree in Marketing
4–9 years of experience in .
Robust analytical skills and experience using market data

📌 International Marketing Executive Pune
🏢 Bauli India
📍 Pune