Company Description Propel helps businesses unlock the full potential of their existing customer base through lifecycle marketing solutions focused on retention, churn reduction, and revenue growth. The company specializes in advanced segmentation strategies that enable tailored, high-impact customer experiences across touchpoints.

By turning customer interactions into personalized journeys, Propel supports organizations in building lasting, value-driven relationships. Its solutions are designed to elevate marketing strategies and convert satisfied customers into loyal advocates in highly competitive markets.

Role Description The Lead Organic Growth role at Propel is a full time, in office position based in Bengaluru South, focused on driving non-paid, sustainable growth across digital channels. This role involves developing and executing organic growth strategies, including SEO, content, lifecycle marketing, and community initiatives that increase traffic, engagement, and customer retention.

Day-to-day responsibilities include analyzing performance data, identifying growth prospects, collaborating with product, marketing, and customer success teams, and running experiments to improve key funnel metrics.





The Lead Organic

Growth will also oversee editorial and content calendars, optimize conversion paths, and ensure that organic initiatives are aligned with Propel’s broader customer and revenue goals.

Qualifications
Demonstrated experience in organic growth, including SEO, content-led acquisition, and lifecycle marketing.
Strong skills in data analysis, experimentation, and performance measurement using analytics tools.
Background in digital marketing or growth marketing, with a focus on retention and customer engagement.
Ability to design and implement segmentation strategies that support personalized experiences and campaigns.
Excellent written and verbal communication skills, with the ability to collaborate across cross-functional teams.
Proven track record of managing projects end-to-end and prioritizing initiatives based on business impact.
Experience in B2B SaaS or marketing technology is an advantage.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

📌 Lead Organic Growth Bengaluru
🏢 Propel
📍 Bengaluru