Collect, analyze, and interpret market, customer, sales, and competitive data to generate actionable insights.
Perform market sizing, forecasting, segmentation, and trend analysis to support business planning and decision-making.
Design and execute surveys, interviews, focus groups, and other primary research methodologies as required.
Conduct secondary research using industry reports, publications, databases, government sources, company reports, and other reliable sources.
Analyze customer behavior, preferences, satisfaction, purchasing patterns, and unmet needs.