Brand: Asha Sweet Center

Location: Bangalore

Experience: 1–2 years / Freshers welcome

Type: Full Time

BUSINESS DEVELOPMENT EXECUTIVE

Key Responsibilities

- Social Media Planning: Work closely with the social media team on social media calendar planning and ensure timely execution of planned content.
- Photo Shoot Planning &
- Coordination:

Schedule and coordinate product photo shoots with the relevant teams, ensuring that all products, equipment, props, and other requirements are arranged and ready before the shoot.
- E-commerce &
- Platform Coordination: Coordinate with Swiggy, Zomato, Amazon, other quick-commerce platforms, the company website, and retail managers to understand and fulfil product shoot requirements as per their respective specifications and guidelines.
- Product Coordination with Factory &
- Stores: Coordinate and follow up with the factory for the supply of products required for shoots. Ensure that all products are accounted for and returned to the designated person at the factory/store after the shoot.
- External Vendor Management: Coordinate with external vendors, including marketing agencies, printing companies, advertisers, and other service providers, as and when required.
- Business Development &
- Lead Generation: Identify potential business opportunities, events, corporate offices, exhibitions, and other avenues where the brand can establish a presence through stalls, stores, kiosks, corporate partnerships, or other relevant formats.
- Digital Marketing Oversight: Review and develop a strong technical and analytical understanding of SEO, SEM, Google Ads, Meta Ads,



and other digital marketing plans proposed by the Grocat team. Present recommendations and observations to management and ensure that agreed action points are followed up and implemented. Also ensure that Google Reviews are monitored and responded to appropriately and promptly.
- Content &
- Social Media Oversight: Monitor scheduled posts and content published across various digital channels, ensuring that the content is accurate, timely, and aligned with the brand. Ensure sufficient content is planned and available well in advance.
- Offline Marketing: Explore, plan, and coordinate offline marketing initiatives and other relevant marketing channels to strengthen brand visibility and reach.
- Technology &
- Tool Research: Research and evaluate relevant tools, software, platforms, and technologies that can improve business operations, marketing effectiveness, or overall efficiency. Bring relevant recommendations to the attention of senior management and follow up on implementation after approval.
- Design Coordination: Coordinate with in-house and external designers for the development of menus, signboards, packaging/boxes, pamphlets, catalogues, promotional material, and other brand collaterals.




- Shoot Equipment Management: Safely maintain and manage all photo/video shoot equipment, props, and other related assets under their custody and ensure they are stored and handled responsibly.
- Management Reporting: Present ongoing progress, upcoming plans, key initiatives, and projects in the pipeline to senior management on a fortnightly or monthly basis, as required.

DESIRED QUALITIES &
- SKILLS

- Technically proficient in SEO, SEM, Google Ads, Meta Ads, and other digital marketing tools is a plus.
- Comfortable and proficient in using Instagram, Facebook, LinkedIn, YouTube, and other relevant social media platforms.
- Proficient in the use of AI tools for research, content creation, analysis, planning, and improving work efficiency.
- Excellent follow-up skills with a robust sense of urgency and prompt execution.
- A good collaborator who can effectively work with internal teams and external partners.
- Extroverted and confident, with strong networking and relationship-building skills.
- Dedicated, diligent, patient, and responsible, with the ability to manage multiple tasks simultaneously.
- Creative and resourceful, while being mindful of budget constraints, especially during the initial stages.
- An effective planner who can create practical, realistic, and executable plans and ensure they are followed through to completion.
- Strong communication, coordination, and problem-solving skills.
- Ability to take ownership of tasks and see them through from planning to execution.

📌 Business Development Executive (Bengaluru)
🏢 Asha Sweet Center
📍 Bengaluru