Key Responsibilities:
Manage and optimize Meta Ads and Google Ads campaigns.
Generate quality leads for Domestic & International travel packages.
Monitor and improve CPL, ROAS, and campaign performance.
Handle audience targeting, remarketing, and conversion tracking.
Prepare performance reports and campaign analysis.
Coordinate with the sales team to improve lead conversions.
Manage Google Analytics, Meta Pixel, and Google Tag Manager.
Requirements:
3–4 years of experience in Performance Marketing.
Must have prior experience in the Travel Industry.
Robust knowledge of Meta Ads, Google Ads, GA4, and Lead Generation.
Analytical mindset and result-driven approach.