About the Role

PROT Official is a premium women's fashion brand focused on power dressing and contemporary fashion. We are looking for a creative and performance-driven Digital Marketing & Social Media Manager to manage our social media, content strategy and paid advertising.

Key Responsibilities
Manage Instagram & Facebook accounts.
Create and execute weekly/monthly content calendars.
Plan content for product launches, campaigns and collections.
Create, edit and publish Reels, Stories and social media content.
Coordinate photoshoots, creators and influencers.
Manage Meta Ads and Google Ads.
Monitor ROAS, CAC, CTR, CPC and conversions and optimise campaigns.
Manage retargeting and conversion campaigns.
Track website performance through GA4 and relevant marketing tools.
Analyse competitors and social media trends.
Prepare weekly/monthly marketing reports.
Work closely with the Founder/Creative Director to maintain PROT's brand image.

Requirements




2–4 years of experience in Digital Marketing / Social Media / Performance Marketing.
Hands-on experience with Meta Ads & Google Ads.
Robust Instagram and Reels knowledge.
Valuable content planning and copywriting skills.
Basic video editing skills using Canva, CapCut, Photoshop, Premiere Pro or similar.
Knowledge of GA4, Meta Pixel and e-commerce marketing.
Robust analytical and communication skills.

Fashion, luxury, lifestyle, D2C or e-commerce experience preferred.

Ideal Candidate

Creative, trend-aware, data-driven, proactive and capable of independently managing both organic social media and paid marketing for a growing fashion brand.

To Apply: Please share your CV along with examples of social media pages, Reels or digital campaigns you have worked on.

Pay: ₹20,000.00 - ₹30,000.00 per month

Experience:
Direct marketing: 2 years (Preferred)

Work Location: In person

📌 Digital Marketing Manager Sohna (India)
🏢 ayushi jindal retails
📍 India