Role & responsibilities
Plan and execute influencer marketing campaigns to drive brand awareness, engagement & sales.
Identify, evaluate, negotiate, onboard and manage relevant influencers/creators.
Coordinate influencer briefs, content, deliverables, timelines and campaign execution.
Build and maintain solid influencer relationships.
Track campaign performance including reach, engagement, conversions & ROI.
Create and manage a monthly social media calendar and plan activities in advance.
Coordinate with the designer/creative team for social media posts, reels, stories and campaigns.
Monitor social media trends and conduct basic competitor & market research.
Preferred candidate profile
Positive understanding of Instagram and social media trends.
Robust communication, negotiation, coordination & creative thinking skills.
Ability to manage multiple influencer campaigns and activities efficiently.