Job Title: Email Marketing & Lead Generation Executive

Location: Sector 132, Noida

Experience: 1–2 Years

Industry: IT / Software Services

Shift: Day Shift

Employment Type: Full-Time

Job Summary

We are looking for an Email Marketing & Lead Generation Executive with 1–2 years of mandatory experience in the IT/Software industry and hands-on experience in the US & UK markets. The candidate should have strong knowledge of B2B lead generation, email marketing, LinkedIn prospecting, and client outreach, along with a good understanding of IT services such as SEO, Web Development, App Development, Digital Marketing, Software Development, E-commerce, UI/UX, Cloud Solutions, SaaS, CRM/ERP, and IT Consulting.

Roles & Responsibilities
Generate qualified B2B leads through email marketing, LinkedIn, web research, and other outbound channels.
Identify potential clients and decision-makers in the US and UK markets.
Create and execute targeted email marketing campaigns for lead generation.
Build and maintain accurate prospect databases.
Conduct market and competitor research to identify recent business opportunities.
Draft professional and engaging cold emails and follow-up messages.
Follow up with prospects through email, LinkedIn, and calls to generate meetings and opportunities.




Qualify leads and coordinate with the sales/BDE team for further conversion.
Track email campaigns, responses, leads, follow-ups, and conversions.
Maintain proper records of all lead-generation activities in CRM or relevant tools.

Requirements
Mandatory 1–2 years of experience in Email Marketing and Lead Generation in the IT/Software industry.
Must have experience handling international markets, preferably US & UK clients.
Positive understanding of IT services and B2B sales.
Hands-on experience with cold emailing, LinkedIn prospecting, and lead generation.
Positive knowledge of email marketing and lead-generation tools.
Excellent written and verbal communication skills.
Strong research, follow-up, and lead qualification skills.
Target-oriented, self-motivated, and able to work independently.
Experience with CRM tools will be an added advantage.

Key Skills

Email Marketing | B2B Lead Generation | US & UK Market | LinkedIn Prospecting | Cold Emailing | Web Research | Lead Qualification | CRM | IT Services | Client Outreach

Interested candidates can share their resume:

[email protected]

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Email Marketing & Lead Generation Executive Noida
🏢 Anava Computing Technologies
📍 Noida