BRAND & MARKETING MANAGER
Gosattva Farms & Foods Pvt. Ltd.
Position

\Designation:\ Brand & Marketing Manager

\Department:\ Marketing

\Location:\ Nagpur

\Experience:\ 3–7 years

\Reporting to:\ Founder/Management

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PURPOSE OF THE ROLE

The Brand & Marketing Manager will be responsible for building Gosattva into a solid, premium and trusted dairy and traditional-food brand.

The role combines:

\Brand Building + Digital Marketing + Content + Performance Marketing + D2C + Customer Retention + Agency Management\

The manager will be responsible not only for marketing activity but for delivering measurable business results.

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KEY RESPONSIBILITIES
A. Brand Strategy
Develop Gosattva's overall brand strategy
Define target customer segments
Develop brand positioning and messaging
Maintain consistent brand communication
Develop product positioning for milk, ghee and future products
Monitor competitors and market trends
Identify current marketing opportunities
B. Content & Social Media
Prepare monthly content calendars




Develop Reel concepts and scripts
Coordinate photo/video shoots
Manage social media agencies/creators
Develop educational, emotional and conversion-focused content
Build Gosattva's founder/farm story
Increase meaningful engagement and brand awareness
C. Performance Marketing
Coordinate Meta and Google campaigns
Set campaign objectives and budgets
Monitor CAC, ROAS, CTR, CPC and conversion rates
Identify high-performing creatives
Conduct A/B testing
Improve landing-page and advertising performance
Scale profitable campaigns
D. D2C & E-commerce
Develop Gosattva's D2C customer acquisition strategy
Improve website conversion
Develop offers and bundles
Increase average order value
Improve repeat purchase rate
Coordinate Amazon and other marketplaces
Develop Pan-India customer acquisition strategy
E. Influencer & UGC
Build influencer database
Identify relevant

📌 Brand Manager Nagpur (India)
🏢 Gosattva Farms
📍 India