17 Sep
|
Smart Moves Talent Crafters
|
India
17 Sep
Smart Moves Talent Crafters
India
About Company - Fastest growing D2 C brands and one of the first to introduce the model in the sleep solutions space.
What you'll get
The chance to join a high growth company with room to explore A super team of colleagues who are all excited to actually make a difference You'll be working with senior/upper management directly so you'll be involved in core decisions What we expect you to do:
Own end-to-end strategy, execution, and optimization of performance marketing campaigns across Google Ads, Meta Ads, marketplace and more. Manage budgets ranging from high-scale media spends to lean campaign allocations with equal efficiency. Collaborate across teams for campaign planning, goal-setting, and performance analysis.
Build and maintain dashboards using Looker Studio, and GA4 for real-time reporting and insights. Identify growth opportunities and recommend automation workflows (Zapier, scripts, etc.) to improve campaign efficiency. Lead performance audits, conversion tracking setups, and cross-channel attribution modeling.
Stay ahead of platform changes, industry trends, and AI-driven tools for continuous performance enhancement. What we expect from you?
4+ years of hands-on experience in Performance/Digital Marketing (agency or brand side).
• Proven track record of managing D2 C performance campaigns for top, middle and bottom funnels.
• Manage budgets of <50 L/month for running successful campaigns.
• Marketplace (amazon/flipkart), Quick commerce (zepto etc.) ads is a plus. JD Performance Marketing Lead • Solid command over Google Ads (Search, Display, Shopping, Performance Max, YT).
• Knowledge of setting up of GMC, GMB, pixels is a must.
• In-depth knowledge of Meta Ads (Facebook, Instagram) structure, testing, and scaling.
• Proficient in Looker Studio, and Google Analytics 4.
• Experience using Zapier or similar tools for automation and workflow setup.
• Advanced Excel/Google Sheets for reporting, data analysis, and pivoting insights.
• Solid analytical mindset with problem-solving, critical thinking, and optimization skills.
• Excellent verbal and written communication skills in English client-facing experience is a plus.
Location: Sakinaka, Mumbai
Mon to Sat
Salary range: 15- 20 LPA
📌 Performance Marketing Lead Maharashtra (India)
🏢 Smart Moves Talent Crafters
📍 India