17 Sep
|
Skilledge Digital Academy
|
Behala
17 Sep
Skilledge Digital Academy
Behala
We are seeking a creative and results-driven Digital Marketing & Social Media Executive to join our expanding travel and tourism business. The person in question will be in charge of carrying out digital campaigns and take full responsibility for our social media presence – with the aim of increasing brand awareness, website traffic, leads, bookings, and customer engagement.
Key Responsibilities
Digital Marketing & Paid Ads
Plan and execute digital marketing campaigns across multiple platforms
Manage Google Ads, Meta Ads (Facebook & Instagram), and other paid advertising platforms
Develop and implement SEO strategies to improve website rankings and organic traffic
Conduct keyword research and competitor analysis
Manage email, WhatsApp, and other digital marketing campaigns
Promote travel packages, flights, hotels, visas, forex, and other travel services
Social Media Handling
Take care of and increase all the social media accounts (such as Instagram, Facebook, YouTube, and LinkedIn).
Plan and maintain a social media content calendar aligned with campaigns and travel seasons
Create, schedule, and publish engaging posts, reels, stories, and travel content
Respond to comments, DMs, and reviews to build community engagement
Run and monitor social media contests, promotions, and influencer/UGC collaborations
Track social media growth, engagement rate, and follower quality
Coordinate with the content/design team for creatives, videos, blogs, and promotional materials
Reporting & Optimization
Monitor website traffic, leads, conversions, and campaign performance
Prepare regular digital marketing and social media performance reports
Optimize campaigns based on ROI, CPL, CTR, conversion rate, engagement, and other KPIs
Stay updated with the latest digital marketing trends, Google algorithm updates, and social media platform changes
Required Skills
Positive knowledge of Google Ads and Meta Ads
Robust understanding of SEO and keyword res
📌 Digital Marketing Executive Behala
🏢 Skilledge Digital Academy
📍 Behala