Role & responsibilities
Assess tourism ecosystems across states, destinations, and service-provider categories to identify opportunities for digital enablement.
Identify priority tourism segments and use cases for inclusion within the National Digital Tourism Stack (NDTS).
Conduct stakeholder consultations with tourism industry associations, travel platforms, hospitality providers, tour operators, guides, startups, MSMEs, and other ecosystem participants.
Provide sectoral inputs on tourism standards, destination readiness, service categories, quality assurance, and industry adoption requirements.
Support preparation of state-level tourism digitization roadmaps and destination adoption plans.
Facilitate engagement with industry bodies, tourism associations, startups, and private-sector stakeholders to promote NDTS adoption.
Identify PPP prospects, investment models, and mechanisms for private-sector participation in the tourism ecosystem.
Provide inputs on policy reforms, operational bottlenecks, adoption barriers, and ecosystem development measures.
Support preparation of stakeholder engagement plans, consultation reports, best-practice documents, and knowledge products.
Assist in communication, awareness, capacity-building, pilot implementation,



and industry adoption initiatives related to NDTS.

Experience
Experience in tourism, hospitality, destination management, travel platforms, tourism consulting, tourism development projects, or industry associations.
Solid understanding of tourism value chains, destination ecosystems, tourism service providers, private-sector participation models, and MSME challenges.
Experience working with State Tourism Departments, tourism businesses, industry associations, destination management organizations, or tourism-sector projects.
Experience in stakeholder consultations, sector assessments, tourism policy analysis, and industry engagement initiatives.

Familiarity with tourism technology, digital tourism initiatives, tourism promotion, and destination development programmes is desirable.

Qualification

Mandatory
Postgraduate degree in Tourism Management, Hospitality Management, Travel & Tourism, Business Administration, Public Policy, Economics, Management, or related discipline.
10+ years of relevant Industry experience.

Desirable
Prior Government experience
Certifications in tourism planning, destination management, hospitality, or related fields.

📌 Senior Consultant Domain Tourism New Delhi
🏢 National Institute for Smart Government (NISG)
📍 New Delhi