We are seeking a driven and strategically robust Account Manager Mainline to lead and manage ATL/BTL brand mandates.
The ideal candidate will bring solid advertising agency experience, solid client relationship skills, and the ability to drive business retention and growth within the Mainline cluster.
This role requires a balance of client servicing excellence, strategic thinking, execution oversight, and revenue responsibility.
Key Responsibilities:
Client Leadership & Servicing
Act as the primary point of contact for assigned mainline clients
Build long-term, trusted client relationships
Ensure seamless communication between client and internal teams
Anticipate challenges and proactively resolve issues Strategy & Campaign Development
Understand clients business objectives and develop aligned advertising strategies
Lead campaign planning across Print, TV, Outdoor, Retail, Packaging and other ATL/BTL formats
Present campaign proposals and creative concepts confidently to clients
Collaborate closely with Copy, Art, Design, and Production teams Business Retention & Growth
Drive account growth through upselling and cross-selling opportunities
Ensure business retention and contribute to current business pitches
Support revenue targets within the Mainline cluster structure Project & Financial Management
Manage timelines, budgets, and scope of work
Monitor campaign performance and share actionable insights
Ensure profitability and operational efficiency of accounts Experience & Qualifications
7+ years of experience in advertising agency (Mainline experience preferred)
Strong understanding of ATL/BTL campaigns and brand communication
Experience handling large-format mainline brands
Proven track record in managing client budgets and financial aspects of projects
Ability to manage multiple projects simultaneously