17 Sep
|
The Wingman Group
|
Maharashtra
17 Sep
The Wingman Group
Maharashtra
Performance Marketing & CRM Manager — Real EstateCompany:Wingman RealtyLocation:Gurugram, HaryanaWork Arrangement:On-siteWorking Days:Monday to SaturdayWorking Hours:10:00 AM – 6:30 PMSalary:₹50,000 – ₹80,000 per monthReports To:Founder / Head of MarketingAbout the RoleWingman Realtyis looking for a hands-onPerformance Marketing & CRM Managerto take ownership of our paid lead-generation engine for premium real estate projects.This is not a high-volume agency role managing dozens of accounts. We will run a focused portfolio of campaigns wherelead quality and sales conversion matter more than simply generating a large number of leads .Performance marketing is the core responsibility. Given the focused campaign volume, the role will also ownCRM operations and WhatsApp automation, ensuring every lead generated is properly captured, nurtured, assigned and followed through the sales funnel.We are prepared to pay a premium for someone who is genuinely solid at performance marketing and understands that success is measured beyond CPL.What You'll DoPlan, launch and optimise paid lead-generation campaigns acrossMeta Ads, Google Adsand other relevant platforms for real estate projects.Own campaign structure, audience targeting, budgets, retargeting and ongoing optimisation.Work closely with our video editor and social-media team to continuously testcreative, messaging, audiences and landing-page concepts .Track meaningful commercial metrics includingCPL, qualified-lead rate, cost per qualified lead, appointment/site-visit rate and cost per booking .Set up and manageWhatsApp automationfor lead nurturing, follow-ups and re-engagement.Own CRM configuration and day-to-day funnel hygiene, including lead sources, stages, assignments,
follow-up tasks and automation rules.Ensureno lead sits untouchedwithout an owner and a clear next-action date.Work closely with the sales team to understand actual lead quality and use that feedback to improve campaigns.Maintain clean and accurate CRM data fromlead generation through to sales conversion .Produce clear weekly performance reports coveringad spend, leads, CPL, qualified leads, CPQL, appointments/site visits and bookings .What We're Looking For3+ years of hands-on performance marketing experiencewith demonstrable lead-generation results.Real estate performance-marketing experience is strongly preferred.Candidates from anotherhigh-consideration/high-CPL industrywith strong results will also be considered.Strong working knowledge ofMeta Ads Manager and Google Ads .Hands-on CRM experience, includingpipelines, workflows, automation rules and reporting .Experience withWhatsApp Business API / WhatsApp automation tools, or strong technical ability to learn quickly.Good understanding ofconversion tracking, attribution and campaign analytics .A commercial mindset — you should care aboutqualified leads, site visits and bookings, not vanity metrics.Comfortable working closely with a sales team and taking ownership across the complete journey:Ad Spend → Lead → WhatsApp → CRM → Follow-Up → Appointment/Site Visit → BookingImportantThis is not a social-media management or junior digital-marketing role.We are looking for someone who has personally managed paid campaigns, understands how to optimise marketing spend and can demonstrate actual performance results.Compensation₹50,000 – ₹80,000 per monthWe are prepared to pay towards the top of the range for a candidate who can demonstratestrong performance-marketing results combined with genuine CRM and automation capability .How to ApplyInterested candidatesmust apply through the Google Form below .Apply Here — https://forms.Gle/Xftx3XRaxnDNJWGJ7Please complete all required information and upload your latest CV through the application form.Where requested, candidates should be prepared to provide examples of campaigns they have personally managed, including monthly ad spend, CPL, qualified lead volume and results/bookings achieved .Applications submitted only through LinkedIn messages, email or WhatsApp will not be considered.Shortlisted candidates will be contacted directly by Wingman Realtyfor the next stage of the recruitment process.
📌 Performance Marketer (Maharashtra)
🏢 The Wingman Group
📍 Maharashtra