Brand Marketing Specialist, Life Sciences

India (remote / hybrid)

What you will be part of

As Brand Marketing Specialist, you will join ZoomRx's Marketing team and build and scale ZoomRx's LinkedIn presence, at the company level and through executive ghostwriting, into a repeatable engine for pipeline meetings. This is a specialist role, not a generalist one: rather than being spread across every brand channel, you will go deep on the channel that drives the most measurable pipeline impact, starting with the Co-CEOs and extending to Product Owners and consultants, with the Decode: AI in Life Sciences podcast and YouTube/video content as secondary areas of ownership.

This is a builder role, not a maintainer role. You will work from approved briefs and established voice guides, executing and ultimately scaling the function, so brand and creative work stays tied to outcomes: meetings generated, not just content shipped.

What does your day look like as a Brand Marketing Specialist

Responsibilities

- LinkedIn inorganic strategy, company executive thought leadership (50%)
- Own execution of the LinkedIncontent calendar: company page and executive ghostwriting, starting with theCo-CEOs andextending to Product Owners and consultants, from approved briefsand established voice guides, with the goal of driving meetings
- Research trending LinkedIncontent formats and topics relevant to pharma/biotech commercial audiences,flagging timely opportunities for the content calendar
- Research hashtags and keywordsto improve LinkedIn discoverability for company and executive posts
- Monitor competitor and industrycontent activity to spot messaging gaps and timely angles worth acting on

Decode:AI in Life Sciences podcast (25%)

- Support production and scalingof the podcast, including episode logistics, SME coordination, and guestoutreach




- Repurpose episodes into socialand written content across LinkedIn and other channels

YouTube video content (15%)

- Produce YouTube video contentacross all products
- Research trending YouTubeformats relevant to pharma/biotech commercial audiences

Brandcompliance reporting (10%)

- Maintain brand voicecompliance: banned words, formatting standards, competitor naming sign-off,across all outputs
- Build monthly performancereport slides and maintain the brand performance dashboard for LinkedIn,podcast, and YouTube

What will make you successful as a Brand Marketing Specialist candidate

Requiredexperience skills

- 24 years in B2B content,social, or brand marketing (life sciences, healthcare, or SaaS)
- Demonstrated natural writingand communication ability, vetted in the interview process without AIassistance
- A writing/content portfoliodirectly created by you, not AI-generated
- Organized and deadline-driven,comfortable managing high content volume across LinkedIn, podcast, and video
- Cooperative mindset; able totake direction from a brief and ask sharp clarifying questions rather thanguess

Growthareas (we will help you develop these)

- Executive ghostwriting range:extending voice work from one executive to multiple distinct voices (Co-CEOs,Product Owners, consultants)
- Podcast and video productioncraft: episode structuring, guest coordination, and repurposing workflows
- Strategic reporting:translating engagement data into narrative insights

Preferredqualifications

- Familiarity with LinkedIn andYouTube platform tools (analytics, scheduling, creator/studio features)
- Familiarity with HubSpot orsimilar CMS/email platforms
- Experience marketing lifesciences market research, analytics, or consulting services

Disclaimer: This job posting and Location has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Brand Marketing Specialist - Marketing (Chennai)
🏢 ZOOMRX HEALTHCARE TECHNOLOGY SOLUTIONS
📍 Chennai