We are looking for a hands-on, data-driven Digital Marketing professional to manage and grow our digital presence. The role covers Performance Marketing, Website Management, SEO, Analytics, Social Media, and AI/Automation.

The ideal candidate should be a strong digital marketing generalist with specialist expertise in Performance Marketing and SEO, capable of executing campaigns, analyzing data, improving the website, and driving qualified leads.

Must-Have Skills & Experience

- 4+ years of hands-on experience in Digital Marketing.
- Strong expertise in Performance Marketing, Website Management, SEO, Analytics & Reporting, and Social Media.
- Hands-on experience with Google Ads and LinkedIn Ads.
- Good knowledge of CMS platforms, website management, landing pages, UX, and basic HTML/CSS.
- Strong understanding of technical, on-page,



and content SEO.
- Proficiency in GA4, Google Tag Manager, Google Search Console, and Looker Studio.
- Experience with SEMrush, Ahrefs, Screaming Frog, Similarweb, or equivalent tools.
- Hands-on experience in CRO, landing-page optimization, and A/B testing.
- Solid understanding of key metrics including CPL, CPA, CAC, CTR, CPC, conversion rate, ROI, and ROAS.
- Practical experience with AI/Generative AI tools for digital marketing.
- Strong knowledge of AI/Generative AI tools and their application in digital marketing
- Excellent analytical, communication, coordination, and project-management skills.

📌 Digital Marketing -Assistant Manager (Gurugram)
🏢 Bar Code India
📍 Gurugram