Key responsibilities:

- Build and maintain relationships with GPs and external doctors to drive referrals
- Conduct daily field visits and weekly engagement follow-ups
- Ensure brand presence through local events, awareness drives, and CMEs
- Track and report referral flow, doctor engagement quality, and conversion metrics
- Collaborate with marketing and operations to optimise the referral-to-surgery funnel

Performance targets:

- Weekly and monthly referral count targets
- Doctor visit frequency and relationship quality benchmarks
- Referral-to-conversion rate tracking
- Participation in local events and engagement campaigns
- Strong interpersonal and relationship-building skills

Requirements

- 2-7 years of experience in field sales or hospital marketing preferred
- Background in pharma, diagnostics, or hospital referral roles is ideal
- Comfortable with local travel and fieldwork; two-wheeler required
- Goal-driven with robust reporting discipline

📌 Public Relations Officer (Mumbai)
🏢 Adecco India
📍 Mumbai