Trade Marketing Executive – Hospital Industry

Experience: 2–10 Years
Industry: Hospital / Healthcare
Department: Trade Marketing / Business Development / Marketing
Employment Type: Full-Time

Job Summary

We are looking for an energetic and results-driven Trade Marketing Executive to strengthen the hospital's market presence and build strong relationships with doctors, healthcare professionals, corporate clients, referral partners, and other key stakeholders.

The role involves planning and executing healthcare marketing initiatives, developing referral channels, promoting hospital services, and identifying opportunities to increase patient engagement and business growth.

Key Responsibilities

- Develop and execute trade marketing and hospital outreach activities to increase awareness of hospital services.
- Build and maintain strong relationships with doctors, clinics, diagnostic centres, corporate organizations, insurance/TPA partners, and referral sources.
- Conduct regular market visits to identify new business opportunities and understand competitor activities.
- Promote key hospital specialties, clinical services, health packages, and new services to relevant stakeholders.
- Coordinate doctor engagement programs, CME programs, health camps, awareness programs, and outreach activities.
- Develop and strengthen the hospital's referral network.
- Work closely with doctors and internal departments to understand service offerings and communicate them effectively to external partners.
- Identify potential corporate and institutional tie-ups for healthcare services.
- Support marketing campaigns and promotional activities targeted at specific specialties or patient segments.
- Track market feedback, referral trends, competitor activities, and campaign effectiveness.




- Prepare regular reports on market visits, lead generation, referral sources, partnerships, and business opportunities.
- Coordinate with the digital marketing and branding teams to ensure consistent communication across campaigns.
- Follow up with prospective partners and maintain solid professional relationships.
- Participate in exhibitions, medical events, community programs, and healthcare promotional activities.
- Support the management team in achieving patient acquisition and business development objectives.

Position-Specific Requirements

- Bachelor's degree in Marketing, Business Administration, Healthcare Management, or a related field.
- 2–10 years of experience in trade marketing, healthcare marketing, hospital marketing, business development, or a similar role.
- Experience in the hospital/healthcare industry will be preferred.
- Strong understanding of local healthcare markets and referral networks.
- Willingness to travel for market visits and partner meetings.
- Good knowledge of MS Office and basic reporting tools.

Position-Specific Skills

- Healthcare Marketing & Market Development – Ability to promote hospital services and identify new market opportunities.
- Relationship & Referral Management – Strong ability to build relationships with doctors, clinics, corporates, and referral partners.
- Communication & Business Development – Excellent communication, negotiation, follow-up, and networking skills.
- Market Intelligence – Ability to monitor competitor activities, market trends, and stakeholder feedback.
- Event & Campaign Coordination – Ability to organize healthcare campaigns, camps, CME programs, and outreach activities.

If interested contact to HR whatsapp number - +91-XXXXXXXXXX

Work Location: In person

📌 Trade Marketing Executive (India)
🏢 Sindhu Hospitals
📍 India