18 Sep
|
UnfilterStory
|
India
18 Sep
UnfilterStory
India
About the Opportunity
A fast-scaling digital storytelling and integrated marketing agency, we craft compelling brand narratives that cut through the noise—working with startups, D2C brands, and impact-driven organizations across India and Southeast Asia. Our remote-first team thrives on creativity, data-led insights, and agile execution to turn PR into measurable business momentum. We’re building a network of top-tier freelance PR talent to amplify our clients’ voices in the right channels, at the right time.
Role & Responsibilities
- Develop and execute targeted media outreach strategies tailored to client industries—tech, fintech, healthtech, consumer brands, and social impact.
- Secure high-impact media placements across tier-1 Indian publications (The Economic Times, TechCrunch India, Business Standard, YourStory, etc.) and niche outlets.
- Write and distribute press releases, bylines, op-eds, and thought leadership content aligned with client goals and editorial calendars.
- Build and maintain relationships with journalists, editors, and influencers across verticals—tech, business, lifestyle,
and social impact.
- Track, measure, and report on media coverage ROI—share of voice, sentiment, reach, and lead generation impact.
- Collaborate with internal content, social, and growth teams to align PR narratives with integrated campaigns.
Skills & Qualifications
- Must-Have
- Media pitching
- Press release writing
- Journalist relationship management
- PR measurement & reporting
- LinkedIn outreach
- Storytelling for B2B/B2C
- Indian media landscape knowledge
- Basic SEO & keyword awareness
Preferred
- Experience with HARO or Muck Rack
- Previous work with startup or VC-backed clients
- Familiarity with Notion or Asana for project tracking
Benefits & Culture Highlights
- Adaptable, remote-first work with no commute or rigid hours—deliver impact on your terms.
- Access to premium clients, diverse industries, and real ownership over campaign outcomes.
- Performance-based incentives + recognition for top media placements and client retention.
📌 PR Freelance - Remote (India)
🏢 UnfilterStory
📍 India