18 Sep
|
CreditSea
|
Raipur
Company Overview :-
CreditSea is a digital lending platform that simplifies access to fast, transparent financial solutions. It connects customers with RBI-registered NBFC partners for digital loan applications, approvals, and disbursals. CreditSea offers solutions including personal loans, credit-builder loans, business loans, and other purpose-based financing, with a focus on convenience, transparency, and a seamless digital experience.
Location :- Noida or Raipur, Chhattisgarh
Work Mode :- On-site
About Role :-
CreditSea is seeking a Senior Performance Marketing Manager with proven expertise in running high-impact ad campaigns and leveraging datasets to drive measurable growth. The role focuses on customer acquisition and retention through paid channels, with a sharp emphasis on data-backed decision-making.
Key Responsibilities :-
● Ads Management: Plan, execute, and optimize campaigns across Google Ads, Facebook, LinkedIn, and affiliate networks with a focus on ROI.
● Dataset Marketing: Use large datasets to segment audiences, personalize campaigns, and improve conversion rates.
● Performance Analytics: Track KPIs (CAC, LTV, CTR, conversion rates), analyze campaign data, and provide actionable insights.
● Experimentation:
Conduct A/B testing and creative experiments to continuously improve ad performance.
● Budget Optimization: Manage and allocate budgets effectively across multiple channels.
● Cross-Functional Collaboration: Work closely with product, risk, and collections teams to align marketing with business goals.
● Vendor Management: Coordinate with agencies and partners for media buying and creative execution.
Qualifications :-
● 4–7 years of solid experience in performance marketing, preferably in fintech, NBFCs, or consumer lending.
● Proven track record of managing ad campaigns with significant budgets and delivering measurable ROI. ● Hands-on expertise with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and affiliate platforms.
● Strong analytical skills with proficiency in tools like Google Analytics, Mixpanel, or similar.
● Ability to translate datasets into actionable marketing strategies.
● Excellent communication and stakeholder management skills.
What We Offer :-
● Opportunity to shape growth marketing for a fast-scaling fintech brand.
● Collaborative culture with exposure to cross-functional leadership.
● Competitive compensation with performance-linked incentives.
📌 Senior Performance Marketing Manager (Raipur)
🏢 CreditSea
📍 Raipur