Senior Account Manager – Digital MarketingLocation: Ahmedabad / Remote – India

Experience: 7+ Years

Industry: Digital Marketing Agency

Employment Type: Full-Time

Working Hours: 5:30 AM – 2:45 PM IST

About the RoleWe are looking for an experienced Senior Account Manager – Digital Marketing to manage a portfolio of international clients, with a strong focus on client relationships, retention, account growth and overall account health.

The ideal candidate should have strong digital marketing agency experience , excellent client communication skills and the ability to coordinate multiple internal teams while acting as a strategic partner to clients.

Key Responsibilities

Client &

• Account Management

- Manage a portfolio of approximately 30–40+ active digital marketing clients .
- Serve as the primary point of contact for clients and build long-term relationships with business owners and key decision-makers.
- Lead client onboarding, strategy meetings, campaign reviews and regular account check-ins.
- Understand clients’ businesses, goals, target audiences, competitors and marketing objectives.
- Clearly communicate campaign performance, deliverables, priorities and next steps.
- Proactively provide updates and maintain consistent client communication.

Client Success &

• Retention

- Take ownership of overall client satisfaction, retention and account health .
- Identify potential dissatisfaction, performance concerns and churn risks at an early stage.
- Develop recovery plans with internal teams for at-risk accounts.
- Handle client concerns, objections and escalations professionally.
- Ensure agreed deliverables and timelines are being met.
- Maintain strong client relationships even during periods of underperformance.

Account Growth &

• Revenue

- Identify genuine upsell and cross-sell opportunities based on client requirements.
- Recommend relevant services such as:
- SEO
- Google Ads
- Meta Ads
- Local SEO
- Website Development
- CRO
- AEO/GEO




- Social Media Marketing
- AI-powered marketing solutions
- Work with internal specialists to develop account expansion opportunities.
- Contribute to increasing recurring revenue from existing accounts.
- Identify opportunities for client referrals, reviews, testimonials and case studies.

Digital Marketing Strategy
- Develop a strong understanding of each client's overall digital marketing strategy.
- Review campaign performance, reports and recommendations before presenting them to clients.
- Understand key digital marketing metrics and communicate performance in clear, business-focused language.
- Coordinate with SEO, Paid Media, Website Development, Design and Content teams.
- Ensure recommendations and execution remain aligned with client objectives.

Service Delivery &

• Internal Coordination

- Act as the communication bridge between Australian clients and offshore delivery teams .
- Ensure internal teams understand client objectives, priorities, deadlines and expectations.
- Follow up on tasks and deliverables and identify potential delays or delivery issues early.
- Maintain clear action items, ownership and deadlines after client meetings.
- Escalate critical delivery or performance issues to management when required.
- Collaborate effectively with specialists rather than attempting to personally execute every technical task.

Account Management &

• Operational Excellence

- Maintain accurate client records, meeting notes, action items and follow-ups in the CRM.
- Keep account information, expectations and deliverables updated.




- Follow established account management processes and maintain proper documentation.
- Prepare thoroughly for client meetings and ensure each meeting has clear outcomes and next steps.
- Continuously identify opportunities to improve client experience, account efficiency and retention.

What We're Looking For
- 7+ years of overall professional experience , with strong experience in digital marketing agency account management/client servicing .
- Proven experience managing multiple digital marketing clients simultaneously.
- Experience working with Australian clients is highly preferred .
- Strong understanding of digital marketing services, particularly SEO, Google Ads, Meta Ads, Local SEO, AEO/GEO, Website Development and Social Media Marketing .
- Proven experience in client relationship management and account retention.
- Demonstrated ability to identify and drive upsell and cross-sell opportunities .
- Strong commercial awareness and understanding of recurring revenue/account growth.
- Excellent verbal and written communication, presentation, negotiation and relationship-building skills .
- Ability to confidently handle difficult client conversations and escalations.
- Strong organisational, project management and follow-up skills.
- Ability to coordinate multiple internal teams and keep projects moving.
- Comfortable working with Australian clients and offshore delivery teams.
- Proactive, self-motivated and accountable.
- Ability to understand digital marketing performance and translate it into transparent business-focused communication.

Key Performance Indicators (KPIs)
- Client Retention Rate
- Revenue Retention
- Account Renewal Rate
- Client Satisfaction
- Upsell &

• Cross-sell Revenue

- Account Growth
- Client Referrals &

• Reviews

- Escalation Resolution
- Campaign &

• Deliverable Follow-up

- CRM &

• Process Compliance

- Client Meeting Quality
- Overall Portfolio Health

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