18 Sep
|
RIOO
|
Bengaluru
Company Description RIOO is a Bangalore-based creative powerhouse specializing in high-quality production, social media management, and website design. The team blends storytelling and innovation to create impactful digital experiences for diverse industries. RIOO has collaborated with more than 100 leading brands, delivering engaging content that drives audience connection and business results.
As a growing, design-focused company, RIOO offers a dynamic environment for professionals who want to shape digital narratives and contribute to ambitious creative projects.
Role Description This is a full time, on-site Performance Marketer role based in Bengaluru.
The Performance
Marketer will plan, execute, and optimize paid campaigns across channels such as search, social, and display to drive measurable growth and ROI. Day-to-day responsibilities include setting up and monitoring campaigns, analyzing performance data, conducting A/B tests, managing budgets and bids, and producing regular reports with actionable insights. The role also involves collaborating closely with creative, social media, and web teams to align campaign messaging, landing pages, and audience targeting with overall brand and client goals.
The Performance
Marketer is expected to stay current with digital marketing trends, platform updates,
and best practices to continually improve campaign effectiveness.
Qualifications
- Robust performance marketing skills across paid search, paid social, and display advertising, with experience in campaign setup, optimization, and reporting.
- Proficiency with analytics and tracking tools (e.g., Google Analytics, Meta Ads Manager, Google Ads), including data interpretation, attribution, and conversion tracking.
- Experience in A/B testing, audience segmentation, and funnel optimization to improve click-through rates, conversion rates, and cost efficiency.
- Ability to collaborate with creative and content teams to align ad creatives, messaging, and landing pages with campaign objectives.
- Solid understanding of digital marketing fundamentals, including CPC, CPA, ROAS, and remarketing strategies.
- Excellent analytical, problem-solving, and communication skills, with attention to detail and a focus on measurable outcomes.
- Comfort working on-site in a fast-paced, creative environment and managing multiple campaigns or projects simultaneously.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience; experience in agency or brand-side performance marketing is an advantage.
📌 Performance Marketer (Bengaluru)
🏢 RIOO
📍 Bengaluru