Responsibilities:

n

n
- Plan, execute, and regularly optimize Google & Meta performance campaigns
n
- A/B testing with different ad creatives and landing pages to improve CTR
n
- Analyze trends, along with qualitative and quantitative data to recommend campaign changes and updates.
n
- Track and analyze website traffic flow and provide regular internal reports.
n
- Create performance reports with recommendations for improvements.
n
- Internal coordination to understand how the campaigns can yield more quality results
n

nMandatory experience:

n

n
- 1-2 years of experience in Planning, implementing, and reporting the performance of PPC campaigns for multiple clients Keyword research and analysis
n
- Detailed understanding of both Google Ads & Meta Ads dashboards
n
- Budget optimization
n
- Analytics & Tracking
n

nShould have worked on the following platforms:

n

n
- Google Adwords (Search, Display, Mobile App, Video) and Analytics
n
- Facebook Ads Manager
n
- Mobile attribution platforms (e.g. Appsflyer, Branch), GTM knowledge is an added advantagepaid
n

📌 Media Operations Executive (Mumbai)
🏢 AUBURN DIGITAL SOLUTIONS
📍 Mumbai