Department: Marketing

Experience Required: 3–4 years

Work Mode: Work From Home

Employment Type: Full-time

About the Role

AFH is looking for a creative and performance-driven Marketing Executive to own our marketing output — from social media content to campaign performance. This role works closely with external marketing vendors and agencies, drives creative execution, and helps shape recent marketing initiatives and IPs for AFH. We're looking for someone who blends creative instinct with a solid grasp of performance marketing and stays current with marketing regulations and best practices.

Key Responsibilities

•⁠ ⁠Liaise and coordinate with external marketing vendors, agencies, and freelance creators to plan and deliver campaigns.

•⁠ ⁠Conceptualize and create engaging social media posts and creatives (static, video, and copy) aligned with AFH's brand and voice.

•⁠ ⁠Plan, execute, and optimize performance marketing campaigns across relevant digital platforms, tracking key metrics and ROI.

•⁠ ⁠Identify and drive new marketing initiatives, campaigns, and content formats to expand AFH's reach and engagement.

•⁠ ⁠Develop a strong understanding of AFH's projects and programs, and translate them into original marketing IPs (recurring content series, campaigns, or properties).

•⁠ ⁠Stay updated on marketing and advertising regulations/compliance requirements relevant to campaigns and content.

•⁠ ⁠Monitor content and campaign performance, reporting on results and recommending improvements.





•⁠ ⁠Collaborate with internal teams to ensure marketing output accurately reflects AFH's work and impact.

Required Skills & Qualifications

•⁠ ⁠3–4 years of experience in marketing, with hands-on exposure to social media content creation and performance marketing.

•⁠ ⁠Strong creative sensibility — able to conceptualize and execute engaging creatives and campaigns.

•⁠ ⁠Experience managing or coordinating with external marketing vendors/agencies.

•⁠ ⁠Working knowledge of performance marketing platforms (e.g., Meta Ads, Google Ads) and campaign optimization.

•⁠ ⁠Understanding of marketing compliance/regulatory guidelines (e.g., advertising standards, platform policies).

•⁠ ⁠Strong communication skills, with the ability to translate program/project details into compelling marketing narratives.

•⁠ ⁠Self-motivated and organized, comfortable working independently in a remote, work-from-home setup.

•⁠ ⁠Bachelor's degree in Marketing, Communications, or a related field preferred.

Good to Have

•⁠ ⁠Experience building marketing IPs or owned content properties from scratch.

•⁠ ⁠Prior experience in the social impact / nonprofit sector or mission-driven organizations.

•⁠ ⁠Familiarity with design tools (e.g., Canva, Adobe Creative Suite).

How to Apply

Interested candidates can send their resume and a portfolio of relevant creative/campaign work to [email protected] .

📌 Marketing Executive (India)
🏢 Aspire For Her
📍 India