Senior Copy & Content Writer Advertising Agency

:

We are looking for a highly experienced and creative Senior Copy & Content Writer with 10+ years of experience , preferably in an advertising agency.

The candidate will be responsible for developing high-quality English copy and content for offline and digital advertising campaigns. The role requires excellent command of the English language, strong conceptual thinking, exceptional writing skills and the ability to transform client briefs into compelling communication.

The ideal candidate should have the ability to write everything from powerful headlines and campaign taglines to long-form content, scripts and digital communication , while adapting the writing style to different brands, audiences and media formats.

Roles & Responsibilities:

- Develop creative concepts, campaign ideas, headlines, taglines and key messaging for advertising campaigns.
- Write compelling copy for Outdoor Advertising, Hoardings, Billboards, Metro, Transit Media, Newspaper Ads, Brochures, Leaflets, Posters, Standees and other print formats.
- Develop engaging and informative content for digital advertising, websites, landing pages, banners, emailers, native advertising and online campaigns.
- Create persuasive headlines, CTAs, promotional copy, campaign descriptions and brand communication.
- Write scripts and communication for Radio Jingles, AVs, films, videos, reels and other audio-visual formats as required.
- Develop both short-form and long-form English content depending on the communication objective and media format.
- Convert client briefs into strong creative concepts and impactful communication.
- Adapt copy and content according to different brands, audiences, platforms and campaign objectives.
- Conduct thorough research to understand target audiences, client industries, market trends and relevant subjects.
- Collaborate closely with Creative, Design,



Account Management and Marketing teams to ensure cohesive messaging and brand consistency.
- Participate in brainstorming sessions and contribute innovative campaign ideas.
- Proofread and edit content for grammar, vocabulary, tone, clarity, accuracy and overall readability.
- Ensure consistency in brand voice and communication across all campaign touchpoints.
- Stay updated with advertising trends, creative communication formats, content trends and industry best practices.
- Manage multiple projects simultaneously and deliver high-quality work within tight deadlines.

Desired Candidate Profile:

- 10+ years of relevant experience , preferably in an advertising, creative or integrated communications agency.
- Proven experience as a Copywriter / Senior Copywriter / Copy & Content Writer .
- Excellent command of written and spoken English , with exceptional vocabulary, grammar, language flow and creative expression.
- Strong understanding of advertising, branding, storytelling and creative communication.
- Demonstrated experience in developing communication for both offline and digital advertising platforms.
- Strong conceptual thinking and the ability to develop original ideas from a creative brief.
- Ability to write sharp, memorable advertising copy as well as engaging long-form content.
- Excellent headline, tagline and campaign-writing skills.
- Solid research, editing and proofreading abilities.
- Ability to understand different brand personalities and adapt writing style accordingly.
- Strong attention to detail.




- Ability to work independently as well as collaboratively with creative and account teams.
- Comfortable handling multiple projects and working under tight deadlines.
- Excellent communication and presentation skills.
- A strong portfolio showcasing advertising campaigns, print/outdoor copy, digital content, scripts, headlines, taglines and creative concepts.

Qualifications:

- Bachelor's degree in English, Journalism, Mass Communication, Advertising, Marketing, Communications or a relevant field.
- Relevant professional experience in advertising and copywriting will be highly valued.

Key Skills:

- Advertising Copywriting
- Creative Conceptualisation
- Campaign Development
- Exceptional English Writing
- Outdoor & Print Advertising
- Digital Content Writing
- Headline & Tagline Development
- Script Writing
- Brand Storytelling
- Brand Communication
- Research & Content Development
- Editing & Proofreading
- Creative Thinking
- Excellent Grammar & Vocabulary
- Attention to Detail
- Ability to Meet Tight Deadlines

Salary: 6 8 LPA , depending on experience, skill set, portfolio and overall calibre.

How to Apply:

If you are an experienced English Copy & Content Writer who can turn briefs into powerful ideas, memorable copy and engaging content , we would love to hear from you.

Please submit your resume along with a portfolio showcasing your best advertising and content writing work to: [email protected], [email protected]

Role: Copywriter

Industry Type: Advertising & Marketing

Department: Marketing & Communication

Employment Type:

Full-Time, Permanent

Role Category:

Advertising & Creative

Education:

UG:

Any Graduate

PG:

Any Postgraduate

Key Skills: Skills highlighted with ‘‘ are preferred key skills.

Content Creation, Creative Writing, Content Development, Copy Writing, Content Writing,

Blogs Copy Editing, Advertising Agency

📌 Marketing Copywriter (New Delhi)
🏢 Graphisads
📍 New Delhi