Dear Candidates,

Greeting From Vvinayak Associates !!!!

MarCom Specialist APAC

Company: US MNC Dental Devices

Experience: 5+ Years

Function: Digital Marketing / Marketing Communications

Location: Remote Working (Work From Home)

Position Summary

We are hiring a MarCom Specialist – APAC for a leading US MNC in the Dental Devices industry. The role will be responsible for digital marketing campaign execution across APAC, social media management, email marketing, Salesforce Marketing Cloud, website coordination, lead generation and marketing analytics.

The position will work closely with regional marketing teams, global stakeholders and external agencies to drive effective digital marketing campaigns and performance.

Key Responsibilities

Digital Campaign Management – 40%

- Manage and coordinate digital advertising campaigns across Meta, Google, LinkedIn, YouTube and other platforms.
- Develop engaging ad copies aligned with campaign objectives and brand guidelines.
- Adapt and optimize content based on platform requirements and APAC market needs.
- Coordinate with external digital agencies for timely campaign launches.
- Monitor campaign execution and resolve operational issues.

Agency & Performance Management – 20%

- Manage agencies handling Paid Ads, SEO and digital campaign activities.
- Track campaign performance, budgets, timelines and KPIs.
- Prepare weekly/monthly performance reports and provide optimization insights.

Email Marketing – 20%

- Plan and execute email campaigns for product launches, events and marketing initiatives.




- Regionalize global email and nurture campaigns for APAC markets.
- Manage the APAC usage of Salesforce Marketing Cloud (SFMC).

Website & Digital Platforms – 10%

- Coordinate website content updates and maintenance.
- Support landing page development and website optimization.
- Ensure website content is aligned with regional marketing campaigns.
- Support new digital/MarTech platform implementation.

Reporting & Analytics – 10%

- Prepare and present regional marketing reports during global meetings.
- Create reports and dashboards using Salesforce, PowerPoint and Excel.
- Support regional/global leadership with MarTech and campaign reports.

Qualifications & Skills

- Bachelor's degree in Marketing, Digital Marketing, Communications or related field; Master's preferred.
- Minimum 5 years of experience in Digital Marketing / MarCom / Campaign Management.
- Strong knowledge of Google Ads, Meta, LinkedIn, YouTube and SEO.
- Experience with Salesforce/SFDC; knowledge of Salesforce Marketing Cloud or Marketo preferred.
- Solid copywriting and written communication skills.
- Excellent PowerPoint and Advanced Excel skills for monthly reports and presentations.
- Strong analytical, project management and stakeholder management skills.
- Ability to manage multiple agencies and stakeholders simultaneously.
- Experience in Healthcare, Dental Devices, Medical Devices or B2B technology will be an advantage.

Interested Candidates Please share your updated CV with:

Kadambari Biradar

Vvinayak Associates

(phone hidden)

[email protected]

📌 MarCom Specialist APAC US MNC Dental Devices (Mumbai)
🏢 Vvinayak Associates
📍 Mumbai