#Hiring: Influencer Marketing Manager
? Location: Varanasi, Uttar Pradesh
? Work Mode: Work From Home (For Now)
? Joining: Immediate
? Experience: 1–2 Years
? Preferred: Agency Experience
#About Justify Media
At Justify Media, we’re building a new approach to influencer marketing — one that goes beyond views, likes, and reach.
We are a Performance-Driven Influencer Marketing Agency focused on creating campaigns that deliver measurable business outcomes — from awareness and engagement to leads, app installs, registrations, KYC, sales, and customer acquisition.
We work with creators and brands to turn influencer content into real business results.
Our philosophy is simple: Don’t just influence audiences. Drive action.
## What We’re Looking For
We’re looking for an Influencer Marketing Manager who understands creators, social media trends, and performance-driven campaigns.
You should be a creative thinker, strong communicator, smart negotiator, and someone who can take ownership of campaigns from creator identification to execution and performance analysis.
If you know how to find the right creator, negotiate the right deal, and make campaigns deliver results — we want to hear from you.
# Key Responsibilities (KRAs)
# 1. Influencer Identification & Research
Identify relevant influencers across YouTube, Instagram, and other platforms.
Build and maintain a strong creator network across different categories and regions.
Evaluate creators based on audience quality, engagement, content style, past performance, and campaign relevance.
#2. Campaign Strategy & Execution
Plan and execute influencer campaigns from briefing to go-live.
Coordinate with brands, creators, and internal teams to ensure smooth campaign execution.
Develop creator strategies based on campaign objectives and target audiences.
#3. Performance & Results
Track campaign performance beyond just views and engagement.
Monitor metrics such as leads, installs, registrations, KYC, conversions, CPA/CPL, and overall campaign performance.
Analyze results and identify opportunities to improve campaign efficiency and ROI.
##4. Influencer Negotiation & Management
Negotiate influencer commercials, deliverables, timelines, and campaign terms.
Build long-term relationships with creators and talent managers.
Ensure creators deliver content according to the agreed brief and timelines.
# 5. Campaign Reporting
Prepare campaign performance reports and insights.
Compare creator-level performance and identify high-performing creators.
Use campaign data to improve future creator selection and strategy.
# 6. Trendspotting & Innovation
Stay updated with Instagram, YouTube, and emerging social media trends.
Identify new content formats, creators, and opportunities for brands.
Bring fresh and creative ideas to every campaign.
# What You Should Have
1–2 years of experience in Influencer Marketing / Digital Marketing / Creator Marketing
Agency experience preferred.
Strong understanding of YouTube & Instagram creators.
Good communication and negotiation skills.
Ability to manage multiple campaigns simultaneously.
Comfortable working with numbers, campaign data, and performance metrics.
Strong ownership and execution mindset.
Passion for social media, creators, and digital marketing.
# Why Join Justify Media?
? Work with leading brands and high-performing creators
? Get hands-on experience in performance-driven influencer marketing
? Work in a creative and quick-moving environment
? Build strong relationships across the creator ecosystem
? Real learning and growth opportunities
? Work From Home — for now
? Future office based in Varanasi
### Ready to Justify Your Impact?
If you believe influencer marketing should deliver more than just views, we'd love to have you on the team.
? **Send your resume to:
[email protected]
OR
[email protected]
📌 Influencer Marketing Manager (Varanasi)
🏢 Justify Media | ROI Driven Influencer Marketing Agency
📍 Varanasi