Company Description Casence is a fast-growing anti-yellow smartphone cover brand focused on combining innovation, durability, and style. Headquartered in Delhi, the company specializes in high-quality, crystal-clear phone covers engineered to resist yellowing over time. Casence creates products for Gen Z and modern consumers who value aesthetics, functionality, and reliable protection.
The brand aims to elevate the look of every device while delivering long-lasting clarity and protection. Team members join a consumer brand committed to product excellence, contemporary design, and rapid growth.
Role Description The Influencer Marketing Executive will manage end-to-end influencer campaigns to promote Casence products across social media platforms. This is a full-time, on-site role based in Delhi, India.
The role will involve identifying and shortlisting relevant creators, conducting influencer outreach, negotiating collaborations, onboarding creators, coordinating content timelines, and ensuring timely execution of campaigns. The Influencer Marketing Executive will also manage creator relationships, coordinate product seeding, review content against campaign briefs, and maintain campaign trackers.
The role requires close collaboration with the marketing, sales, and creative teams to develop creator-led campaigns and product storytelling that resonate with Gen Z and modern audiences.
The candidate will also track campaign performance, analyze key engagement and conversion metrics, prepare campaign reports, and use insights to improve future influencer initiatives..
Qualifications
- 1–2 years of experience in influencer marketing is a must, preferably within a consumer or D2C brand.
- Solid understanding of influencer marketing and social media platforms.
- Proven ability to identify and shortlist relevant influencers based on audience, content quality, engagement, and brand fit.
- Experience in influencer outreach, relationship management, negotiations, and campaign coordination.
- Strong communication and interpersonal skills for managing creators and collaborating with internal teams.
- Ability to manage multiple influencer campaigns, timelines, deliverables, and follow-ups simultaneously.
- Good understanding of social media trends, creator content, and Gen Z audiences.
- Comfortable working with campaign trackers, basic analytics, and performance reports.
- Solid execution, organizational skills, and attention to detail.
- Familiarity with platforms such as Instagram and YouTube; experience with other social platforms is a plus.
- Comfortable working on-site in Delhi and in a fast-paced, target-driven environment.
- Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred.
📌 Influencer Marketing Executive (Delhi)
🏢 Casence
📍 Delhi