About TCL The Community League (TCL) is one of India’s fastest-growing grassroots sports platforms, building structured and professionally managed leagues and competitions across football, racquet sports, and other sports.

With strong roots in the community and a growing footprint, TCL brings together players, teams, academies, clubs, venues, brands, and fans through professionally delivered sporting experiences.

As TCL expands into new sports, communities, and cities, we are looking for a driven Head of Growth & Sales to lead our commercial growth and build the partnerships and customer base that will fuel the next stage of TCL’s growth.

Role Overview

As Head of Growth & Sales, you will own TCL’s overall growth and revenue strategy across B2B partnerships, sponsorships, customer acquisition, registrations, and business development.

You will be responsible for identifying new revenue opportunities, building sales pipelines, developing strategic partnerships, converting customers, and creating scalable processes for TCL’s commercial operations.

This is a high-ownership role for someone who can build relationships, sell ideas, close deals, and create growth opportunities from the ground up.

You will work closely with the Operations and Marketing teams to ensure that TCL’s commercial strategy is aligned with its leagues, events, and long-term community vision.

Key Responsibilities

1. Growth & Revenue Strategy

- Develop and execute TCL’s overall sales and growth strategy across sports,
- leagues, events, and new markets.Identify new revenue streams and commercial opportunities for TCL.
- Set and drive monthly, quarterly, and annual revenue targets.Build scalable sales processes and systems as TCL expands.
- Track market trends and identify opportunities for TCL to enter new communities, sports, and customer segments.

2. Sponsorship & Brand Partnerships

- Identify, approach, pitch, negotiate, and close sponsorship and brand partnership opportunities.
- Develop customized sponsorship proposals and commercial packages for TCL properties.
- Build relationships with brands across categories including sportswear,nutrition, healthcare, FMCG, technology, education, fitness, and lifestyle.
- Create opportunities for brands to engage with TCL’s players, teams,communities, and events.
- Own partner revenue and ensure successful conversion from prospect tolong-term partner.

3. Customer Acquisition & Sales





- Drive acquisition of teams, academies, clubs, institutions, and other participants across TCL competitions.
- Identify and build relationships with potential customers and community partners.
- Conduct sales and onboarding meetings to communicate TCL’s league
- formats, benefits, pricing, and value proposition.
- Build and maintain a strong pipeline for current and upcoming seasons.Improve customer conversion, retention, and repeat participation.

4. Business Development

- Develop strategic relationships with academies, clubs, schools, colleges, corporates, fitness centres, venues, and community organizations. Explore new opportunities to expand TCL’s presence across Bangalore and other cities.
- Identify potential collaborations that can create long-term commercial value for TCL.
- Represent TCL in key business meetings, networking events, and partner discussions.

5. Team & Sales Management

- Build and manage TCL’s sales team as the commercial function grows.
- Set targets, allocate leads, monitor performance, and establish accountability within the sales team.
- Develop sales scripts, processes, pitch decks, and follow-up systems.
- Train and mentor sales executives to improve conversion and performance.

6. Stakeholder & Relationship Management

- Build and maintain strong relationships with sponsors, team owners,academies, clubs, venues, and other stakeholders.
- Act as a key commercial representative of TCL.
- Maintain regular communication with key partners and customers.
- Identify opportunities to increase partner value, retention, and repeat business.

7. CRM, Analytics and Reporting

- Establish and maintain a structured CRM for leads, customers, sponsors, and partnerships.
- Track the complete sales funnel from lead generation to closure and retention.
- Monitor key metrics including revenue, conversion rates, customer acquisition, pipeline value, and partner retention.
- Prepare regular growth and sales reports for management.




- Use data and performance insights to continuously improve the sales strategy.

8. Internal Coordination

- Work closely with Operations and Marketing to align sales campaigns with TCL’s upcoming leagues and events.
- Ensure a smooth handover from sales to operations after a partnership or customer is confirmed.
- Coordinate with internal teams to ensure sponsorship and commercial commitments are delivered.
- Contribute to TCL’s overall business and expansion strategy.

Skills and Qualifications

- Bachelor’s or Master’s degree in Business, Marketing, Sports Management, or a related field.
- 4–6 years of proven experience in sales, business development, sponsorships,partnerships, or growth.
- Solid B2B sales and relationship-building skills.Proven ability to independently generate leads, pitch, negotiate, and close deals.Excellent communication, presentation, and negotiation skills.
- Strong commercial understanding with a target-driven mindset.
- Ability to manage multiple stakeholders and sales opportunities simultaneously.
- Comfortable working in a fast-paced, startup-like environment with high ownership.
- Proficient with CRM tools, sales tracking, presentations, and business proposals.
- Willingness to work weekends and attend TCL events when required.

Preferred

- Experience in the sports, events, entertainment, fitness, education, or community ecosystem.
- Existing network among brands, corporates, academies, clubs, schools, or businesses in Bangalore.
- Experience selling sponsorships or commercial partnerships.
- Experience working with grassroots sports organizations, leagues,academies, or sporting communities.
- Experience managing or building a sales team.Passion for sports and community-driven initiatives.

What We Offer

- The opportunity to lead the growth and commercial function of one of India’s emerging grassroots sports platforms.
- High ownership, autonomy, and creative freedom to build TCL’s growth engine.
- Opportunity to work across sports, business development, partnerships, marketing, and events.
- Direct exposure to brands, sporting organizations, academies, and major stakeholders.
- Opportunity to build and lead a sales team as TCL expands.

To Apply Email your resume and a short note explaining why you would be a good fit for the role to [email protected] with the subject line:

- Application – Head of Growth and Sales (TCL)

📌 Head of Growth and Sales (Bengaluru)
🏢 The Community League
📍 Bengaluru