Job Title: Digital Marketing Executive
Location: Indore, Madhya Pradesh Department: Digital Marketing
Reports To: Managing Director
Company: Velnik India Limited / www.Velnik.com / www.velnikstore.com
About Velnik India Limited
Velnik India Limited is a leading FMCG manufacturing company specializing in beauty and personal care products. We operate in the dynamic and competitive landscape of general trade and modern retail, continuously striving for innovation, excellence, and growth.
Job Summary:
Developing and implementing strategies to promote products or services online, leveraging various digital channels like social media, email, and search engines. This role often includes tasks like creating engaging content, running paid advertising campaigns, analyzing data, and optimizing online presence to drive traffic, engagement, and sales.
Key Responsibilities
Social Media:
1. Social Media Optimization
2. Social Media Marketing
3. Content Creation
4. Content Optimization
5. Content Planning and Posting
Social Media Marketing:
1. Campaign Planning
2. Content Creation for Campaigns, Image and Videos, Script Writing
3. Campaign Creation
4. Ad Copy Creation
5. Ads Optimization
6. Audience Research
7. Data Analysis on Ad Campaign
Influencer Marketing:
1. Acquiring Influencers
2. Meeting with Influencers.
3. Negotiation with influencers
4. Managing Influencers
5. Checking the Contents of Influencers
Email Marketing:
1. Campaign Planning
2. Email Content Creation
3. Email Design
4. Email Automation – (Tools: Mailer Lite)
Google Ads:
1. Campaign Planning
2. Content Creation for Campaigns
3. Campaign Creation
4. Ad Copy Creation
5. Image Designing Ideas
6. Keyword Research (Keyword Planner)
7. Audience Research
8. Data Analysis of Ad Performance
Google TAG Manager:
1. TAG Installation
2. TAG Creation
3. TAG Implementation
Google Search Console:
1. Analyzing Website Performance
2.
Citation Submission
3. Checking Website Health
4. Plagiarism Checking (Google Search Console)
5. Website Submission
6. Page Submission
7. Disbow
8. Flag Checking
9. Google Penalty Checking
Google Analytics:
1. Website Submission
2. Analyzing Audience Data
3. Checking Audience Life-Cycle
Google My Business:
1. Website Submission
2. Updating, Optimizing, Product Submission, and Ad Management in G-My Business
3. Geo-Tagging
Google Merchant Center:
1. Submitting Products
2. Creating Shopping Ad Campaigns
3. Listing Optimization
SEO-SEM
1. Audit
2. On/Off-Page Optimization
3. Technical SEO
4. Local SEO
5. Competitor Analysis
6. Keyword Research – (SEM-Rush & G-Keyword Planner, Google Trends)
WA Marketing
1. Campaign Creation
2. Handling CXs
3. Sending Promotional Communications to the CXs
Others:
1. 3rd Party Collaboration with Vendors
2. Website Management – Shopify & Woo Commerce
3. Landing Page Creation
4. Speed Optimization (Tool – Imagify
5. Team Handling
Qualifications Experience · Bachelor's or Master’s degree for Any Field and Diploma Course Digital Marketing.
· 4+ years of experience as Same Field Digital Marketing
· Experience in handling All Type of online Marketing.
Why Join Us?
· Be part of a quick-growing, innovative FMCG company.
· Prospect to work closely with top leadership and gain strategic exposure.
· Competitive compensation and growth opportunities opportunities.
· Dynamic and challenging work environment that fosters qualified excellence.
Application Process
Interested candidates may send their updated resume along with a cover letter detailing their experience and suitability for the role to
[email protected].
Pay: ₹25,076.85 - ₹40,003.24 per month
Benefits
- Cell phone reimbursement
- Flexible schedule
- Food provided
- Health insurance
- Leave encashment
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
📌 Digital Marketing Specialist (Indore)
🏢 Velnik India
📍 Indore