Work Experience: 1-2 Years ( Fresher's are also welcome)
Role Objective: The Client Servicing Executive will be the person responsible for driving the business objectives of the client to success through collaboration and coordination with the internal teams at Debox.
- Continuous benchmarking of clients competitors and industry practices
- Continuous benchmarking of media channels and keeping abreast with the latest updates, changes and modifications to various platforms that can be leveraged
- Research on industry trends, promotions, business cycles and retention rates
- Ideation for new promotions, content mix, communication channels to drive higher engagement and customer stickiness
- Monitor Google Analytics, Facebook Pixel and Sales data to derive actionable insights to course correct or drive business success
- Continuously monitor key business parameters and evaluate the success of marketing efforts, engagement rate, open rate and conversion
- Deep dive and evaluate the user flows and journeys (Google Analytics) and identify drop-off points and build strategy to improve conversions
- Collaborate with the Content and Design team to build an engaging monthly bank,
campaigns and content to drive higher engagement and conversion driving monthly business targets
- Ensure timely planning and communication with clients to avoid last-minute requests or changes in the plan and campaigns
- Ensure internal checks, dummy testing and overall review is done before going live with all campaigns
- Ensure all campaign success parameters are tracked and are in line with expectations, immediately raise escalation in case of any deviation to plan vs actuals
- Create monthly reports and conduct monthly review meetings with clients to showcase key parameters and achievements for the month
- Create quarterly plans with the client and drive the finalized plans to success, create quarterly plan vs actuals reports and conduct client review meetings.
Required Skills:
- Excellent communication and presentation skills
- Ability to manage various types of clients
- Good analytical skills and data orientation (should be valuable with excel and data analysis)
- Knowledge about Google Ads, Meta ads, Social media
- Excellent in Time Management
- Ability to manage and get work done through the teams