Company:

Aptapace Innovative Technologies Pvt. Ltd.

Location:

Kondapur, Hyderabad

Experience:

1–3 Years

Employment Type:

Full-Time

Salary:

Up to ₹3 LPA

Work Requirement:

Must have their own laptop.

About the Role

Aptapace Creative Technologies Pvt. Ltd. is looking for a creative, research-driven, and SEO-focused Content Writer & Content Strategist to develop high-quality content that improves search visibility, user engagement, and lead generation.

The role involves creating content for websites, SaaS products, blogs, landing pages, social media, and digital marketing campaigns

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Key Responsibilities SEO & Content Writing

- Create SEO-optimized blogs, articles, guides, website, and product content.
- Conduct keyword research and understand search intent.
- Optimise titles, headings, meta descriptions, URLs, internal links, and content structure.
- Create people-first, informative, and engaging content.
- Update existing content based on SEO performance.

Website & Product Content

- Develop website and high-converting landing-page content.
- Write headlines, CTAs, FAQs, product descriptions, and feature content.
- Create clear and engaging content for Resident360, Yeseo. online, and other SaaS products .

- Simplify technical concepts for customers and general audiences.

Content Marketing & Strategy

- Create content for LinkedIn, Instagram, Facebook, Reddit, X, YouTube, and email campaigns.

- Develop monthly content calendars and content strategies.
- Identify new topics, keyword opportunities, topic clusters, and pillar pages.
- Research competitors and identify content gaps and opportunities.

SEO Performance

- Monitor organic traffic, keyword rankings, impressions, CTR, engagement, and conversions.
- Use performance data to improve content quality and search visibility.

Required Skills

- Excellent English writing, grammar, and proofreading skills.




- Strong understanding of SEO and search intent.
- Experience in keyword research and long-form SEO content.

- Ability to write website and landing-page copy.
- Strong research and content structuring skills.
- Basic knowledge of Google Search Console and Google Analytics

.

- Familiarity with Ahrefs, Semrush, Ubersuggest, or similar SEO tools .

- Ability to understand and simplify technology/SaaS concepts.

Good to Have

- SaaS, technology, or B2B content experience.
- Local SEO knowledge.
- WordPress experience.
- Conversion copywriting skills.
- Social media and press-release writing experience.
- Experience using AI content tools.

AI & Content Tools Candidates should be comfortable using ChatGPT or similar AI tools for research, ideation, outlines, keyword clustering, optimisation, and proofreading.

AI should be used as a productivity tool

, with proper fact-checking, editing, originality, and human-focused content quality maintained.

Candidate Profile

We are looking for someone who is:

- Creative and research-oriented.
- Strong in English communication.
- SEO-focused and detail-oriented.
- Interested in technology and SaaS.
- A quick learner with strong analytical skills.
- Able to work independently and meet deadlines.
- Comfortable collaborating with marketing, product, and development teams.

Qualification

- Bachelor’s degree in English, Journalism, Mass Communication, Marketing, Communications, or a related field is preferred.
- Relevant experience will also be considered.

Key Performance Indicators Performance will be evaluated based on:

- Content quality and originality.
- SEO optimisation and search visibility.
- Organic traffic and keyword growth.
- Content engagement and conversions.
- Timely delivery and accuracy.

Interested Candidates

Contact Person:

Reshma Reddy Tippani (HR)

WhatsApp:

+91 (phone hidden)

Email:

[email protected]

📌 Content Writer & Content Strategist (Hyderabad)
🏢 aptapace
📍 Hyderabad