Role Overview:

We are looking for a dynamic and detail-oriented marketing skilled to support and execute Unifis branding and marketing initiatives. The role involves end-to-end coordination across campaigns, agencies, vendors, and internal stakeholders to ensure seamless delivery of all marketing activities.

Key Responsibilities:

- Manage day-to-day marketing operations and ensure timely execution of all deliverables as per briefs

- Track and monitor multiple ongoing projects, ensuring adherence to timelines and quality standards

- Coordinate closely with internal teams and external agencies for the smooth execution of marketing initiatives

- Work with creative, digital agencies on all marketing collaterals (brochures, presentations, mailers, digital assets, AVs, etc.)

- Support end-to-end execution of marketing campaigns (ATL & BTL), including planning, coordination, and reporting

- Assist in planning and executing events, activations, and brand initiatives

- Maintain and regularly update the vendor database; identify and onboard new vendors as per requirements

- Ensure cost efficiency and timely delivery across all vendor engagements

- Oversee website updates, working with developers/agencies for content changes, enhancements,



and issue resolution

- Ensure brand consistency across all touchpoints and communications

- Support reporting and documentation of marketing activities and campaign performance

Requirements

- MBA / PGDM in Marketing or relevant field

- 2 – 5 years of relevant experience in branding/marketing roles

- Strong experience in working with external agencies and vendors

- Good understanding of ATL/BTL marketing and campaign execution

- Strong project management and coordination skills

- Excellent communication and stakeholder management abilities

- Attention to detail with the ability to manage multiple priorities

- Proficiency in MS Office (PowerPoint, Excel); familiarity with basic marketing tools is a plus

Preferred:

- Prior experience in an agency or brand-side role; candidates with financial services exposure will have an added advantage

- Exposure to digital marketing, website CMS tools, Social media platforms

- Basic understanding of branding, design, and content workflows

Remuneration package will be competitive with industry standards with potential for significant performance-based upside.

📌 Branding And Marketing Executive (Chennai)
🏢 Unifi Capital
📍 Chennai