Job Purpose The Assistant Sales Manager will be responsible for driving business growth by identifying new opportunities, generating qualified leads, building strong client relationships, and converting prospects into long-term clients.

The ideal candidate should have strong communication and negotiation skills, a target-oriented mindset, and the ability to understand client requirements and recommend relevant digital marketing solutions. Prior experience in a digital marketing agency is mandatory.

Key Responsibilities 1. Business Development & Lead Generation

- Identify and research potential clients across relevant industries and target markets.
- Generate qualified leads through LinkedIn, email outreach, cold calling, networking, referrals, and other channels.
- Build and maintain a healthy sales pipeline to achieve monthly and quarterly revenue targets.
- Conduct prospect research to understand business needs, marketing challenges, and decision-makers.
- Proactively identify new business opportunities and potential accounts.

2. Client Acquisition & Sales

- Initiate conversations with prospective clients and understand their business and marketing requirements.
- Present and pitch digital marketing solutions including SEO, Social Media, Performance Marketing, AEO/AIO, Content Marketing, Website Development and other relevant services.
- Schedule and conduct discovery calls, client meetings, and presentations.
- Prepare proposals, commercials, and customized solutions based on client requirements.
- Handle the sales cycle from initial outreach and qualification to negotiation and closure.




- Follow up consistently with prospects and move opportunities through the sales funnel.

3. Client Relationship Management

- Build strong and long-term relationships with prospective and existing clients.
- Understand client objectives and identify opportunities for upselling and cross-selling relevant services.
- Maintain regular communication with clients throughout the sales process.
- Coordinate with internal strategy, creative, performance, SEO, and account management teams to ensure smooth handover after closure.

4. Sales Reporting & Pipeline Management

- Maintain accurate records of leads, prospects, opportunities, follow-ups, and closures in CRM or relevant sales tools.
- Track key sales metrics including lead generation, meetings, conversion rates, pipeline value, and revenue.
- Prepare regular sales reports and provide insights on pipeline performance.
- Analyse sales performance and identify areas for improvement.
- Ensure timely follow-ups and maintain a healthy prospect pipeline.

5. Market & Competitor Research

- Stay updated on digital marketing trends, industry developments, and emerging marketing solutions.
- Research competitors and understand their positioning, offerings, and pricing.
- Identify new industries,



sectors, and accounts that could be potential business opportunities.
- Develop a strong understanding of digital marketing services to effectively communicate their business value to prospects.

Requirements & Qualifications

- Education: Bachelor’s degree in Business Administration, Marketing, Communications, or a related field.

- Experience: Minimum 3 years of hands-on experience in sales/business development

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- Prior experience in a digital marketing agency is mandatory.
- Proven experience in B2B sales, lead generation, client acquisition, and closing deals.
- Experience selling digital marketing, advertising, SaaS, media, or other B2B services will be preferred.

Key Skills & Competencies

- Excellent verbal and written communication skills.
- Ability to understand client requirements and translate them into relevant solutions.

- Good understanding of digital marketing services and industry terminology.
- Strong business development and relationship-building abilities.
- Confident presentation, negotiation, and pitching skills.

- Robust follow-up and pipeline management skills.
- Ability to manage multiple prospects and sales conversations simultaneously.
- Self-motivated, proactive, and comfortable working in a fast-paced agency environment.

Compensation

- Salary: Fixed Salary + Performance-Based Incentives

- Attractive incentives linked to individual sales performance and revenue achievement.
- Compensation will be commensurate with experience and industry expertise.

📌 Assistant Sales Manager (West Delhi)
🏢 Finessse Interactive
📍 West Delhi