Core KRAs for a Home Loan Sales Officer

- - Sales and Target Achievement
- Meet or exceed monthly and annual loan sanction and disbursement targets.
- Drive new lead generation through market mapping, cold calling, and field visits.
- Cross-sell related financial products like insurance or property-related loans. [1, 2, 3]

- Channel and Relationship Management
- Build networks with real estate builders, developers, and channel partners/DSAs (Direct Selling Agents).
- Maintain solid relationships with existing clients to drive repeat business and referrals. [1, 2, 3]

- Loan Processing and Coordination
- Conduct initial credit checks, eligibility assessments, and document verification.
- Coordinate smoothly with underwriting, risk, and legal teams to expedite file approvals.
- Follow up on customer files through final disbursement. [1, 2, 3, 4]

- Customer Service and Compliance
- Guide applicants through terms, conditions, and repayment structures clearly.
- Resolve customer queries and complaints promptly.
- Ensure adherence to company lending policies, regulations, and KYC guideline

📌 Relationship Manager - Retail (Coimbatore)
🏢 equitas small finance bank
📍 Coimbatore