Job Description

About the Company

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BPL Medical Technologies is a leading Indian medical technology company committed to advancing healthcare through innovative, reliable, and accessible solutions. With a strong legacy and nationwide presence, BPL serves hospitals, clinics, and healthcare providers across India and select international markets.

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The company offers a diverse portfolio across patient monitoring, imaging, and critical care, supported by robust manufacturing, service, and distribution capabilities. With a growing installed base and a focus on quality and customer trust, BPL continues to strengthen its position as a trusted partner in healthcare delivery.

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Driven by innovation and operational excellence, BPL is focused on building future-ready capabilities and delivering long-term value to customers, partners, and stakeholders.

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Get to know about us -

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Role Summary

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A Channel Partner Manager is responsible for dealer engagement across the market. You'll establish and maintain relationships with dealers/channel partners to promote BPL's business, provide guidance, training, and support to dealers on our products, track dealer metrics and performance, and resolve dealer grievances and issues — while ensuring current and existing dealers meet company guidelines on manpower, infrastructure, credit limits, and adherence to company policies and processes.

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Key Responsibilities

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Dealer Relationship Management & Business Development

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- Drive business plan and sales strategy for the market to ensure attainment of company sales goals.
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- Build and maintain strong relationships with the dealer base, interfacing directly with all dealer personnel.
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- Provide timely support to help dealers win opportunities.
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- Research and identify potential open markets and drive dealers to perform across their given area.
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- Coordinate with internal team members on support required by dealers.
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- Manage market study analysis to determine optimum dealer count and preferred locations; review and recommend markets, prospects, and product range for expanding dealer operations.
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- Coordinate with Sales Field Operations on dealer improvement and/or replacement of poor-performing dealers.
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Training & Compliance

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- Train and consult all dealer personnel to ensure a thorough understanding of products, policies, and procedures.
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- Ensure company policies, procedures, and business ethics codes are communicated and implemented within the dealer network.
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Performance Management & Reporting

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- Manage dealer performance in coordination with Sales Field Operations, including performance assessment, monitoring, and reporting.
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- Provide regular updates on target vs. achievement, segment performance, and budget achievement; coordinate market intelligence and data input.
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- Make regular presentations to management on dealer performance, flagging issues as needed.
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Documentation & Onboarding

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- Manage CRM support and ISO-relevant process documentation for dealership management.
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- Handle Letters of Intent, Dealer Agreements, and dealer onboarding for new dealers and renewals.
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What We're Looking For

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Qualifications & Experience

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- Technical/Science UG + PG (MBA).
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- 7-10 years of relevant experience with dealer management exposure.
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Skills & Competencies

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- Solid sales background and dealer operations experience.
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- Excellent communication skills, written and verbal.
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- Experience training personnel.
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- Excellent interpersonal and negotiation skills.
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- Ability to work independently, with sound, independent judgement.
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- Strong sales ability to expand footprint in the market by onboarding new dealers.
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- Knowledge of the local markets.
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- Willingness to travel extensively.
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Why This Role Matters

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You'll be at the front line of BPL's channel business — shaping how a leading medical technology company reaches customers across Diagnostic Cardiology, Imaging, and Critical Care, gaining:

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- Direct ownership of dealer relationships and performance across your market.
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- The opportunity to build and expand BPL's channel footprint by identifying and onboarding new dealers.
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- Broad exposure to sales strategy, training, compliance, and dealer operations in a single role.
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- The chance to work in a company with real purpose — where stronger dealer partnerships translate directly into wider access to healthcare, aligned to our purpose of Help Save Lives.
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Location – Bangalore/ Hyderabad/ Chennai

📌 Channel Partner Manager (Bengaluru)
🏢 BPL Medical Technologies
📍 Bengaluru