18 Sep
|
Tata Consultancy Services
|
Noida
18 Sep
Tata Consultancy Services
Noida
Marketo JD The role will focus heavily on supporting Marketing Automation tools, standards and practices and requires hands-on technical experience in system configuration, ETL data management and REST APIs, as well as business familiarity with account-based multi-channel marketing journey management and solution design methodologies.
System integration experience and Marketo Certification is required. Previous experience in project management, work management solutions (Workfront, Jira, Asana), and CRM management (Salesforce or Dynamics) is desired.
Skills:-
Strong background managing marketing technology and marketing automation. Experience rolling out new MarTech is a plus
Certified Marketo expertise: Experience with hands-on administration, configuration and production in Marketo
Knowledge of Salesforce or Dynamics and other marketing automation point solution integrations
Strong analytical skills. Ability to build, analyse and report operational metrics
Strong written and verbal communicator, highly articulate, makes arguments in a compelling manner
Comfortable working in a complex technical setting in a highly matrixed organization
Ability to summarize and present technical concepts to non-technical audiences
Experience driving projects from start-to-finish, even when faced with deep complexity and ambiguity
Desired Competencies (Technical/Behavioral Competencies)
SQL server or equivalent, HTML5, CSS, JavaScript.
Email designing and cross channel marketing solution expert
Positive knowledge of segmentation and personalization
Conversational marketing campaign exposure
Exposure to Integration of Adobe Experience Cloud Products and other up-stream/downstream production with AEP/AJO
Valuable knowledge of Application Programming Interface like POSTMAN
Basic knowledge of JSON/XML
Preferable with Hands on Experience in other campaigning tools like Adobe Campaign, Marketo, SFMC, UNICA, etc.
Experience in other Adobe products like Target, Analytics, AEM.
AJO and AEP Certification (Preferred)
📌 Adobe Marketo + Ajo Noida
🏢 Tata Consultancy Services
📍 Noida