Digital Marketing Specialist

Company: Citimedia

Location: Raidurg, Hyderabad, India

Work Mode: In office

Experience: 2–6 years

Job Summary

We are looking for a Digital Marketing Specialist to manage and grow our digital presence, with a solid focus on Meta platforms, performance marketing, and AI-powered marketing initiatives . The candidate will work closely with the product and business teams to drive awareness, leads, engagement, and growth for our AI products.

Key Responsibilities
Plan and execute campaigns across end to end Meta (Facebook & Instagram), Google Ads LinkedIn , X etc
Manage Meta Ads, audience targeting, retargeting and campaign optimization.
Develop social media and content strategies for AI and technology products.
Track campaign performance, leads, CAC, CTR, conversions and ROI.
Build landing-page and lead-generation campaigns.
Use AI tools for content creation, campaign optimization, market research and automation.
Work with creative teams to develop ads, videos, posts and marketing assets.
Conduct competitor, audience and market research.




Manage digital campaigns from strategy → execution → optimization → reporting .
Support product launches and demand-generation initiatives for Citimedia's AI portfolio.

Required Skills
Hands-on experience with Meta Ads Manager / Facebook Business Manager .
Strong understanding of performance marketing and lead generation .
Social media marketing and content strategy.
Google Analytics / GA4 and campaign reporting.
SEO/SEM , GEO AI fundamentals.
Experience with AI marketing tools and Generative AI .
Solid analytical and communication skills.

Good to Have
Experience marketing AI/SaaS/technology products .
LinkedIn Ads and Google Ads.
CRM and marketing automation platforms.
Canva / Adobe / video-editing tools.
Experience running campaigns for B2B and enterprise audiences .
Ideal candidate: A hands-on digital marketer who understands both Meta performance marketing and emerging AI tools , and can turn campaigns into measurable business results.

📌 Digital Marketing Specialist Meta , Linkedin, Geo, Ai Hyderabad
🏢 nugget.ai
📍 Hyderabad