Core Roles and Responsibilities
Campaign Asset Creation: Design engaging static and animated visuals for paid ads, social media feeds, stories, and display campaigns. [1, 2]
Web and Landing Page Design: Build clean web banners, site headers, call-to-action buttons, and full landing page layouts optimized for conversion. [1]
Brand Identity Maintenance: Guard the brand look by strictly following style rules for fonts, color palettes, and logo usage. [1, 2]
Cross-Team Collaboration: Partner with copywriters and marketing strategists to align visual elements with text and performance goals. [1, 2]
Performance Optimization: Produce variations of design assets for A/B testing to see which creative elements drive higher user engagement. [1, 2]

Integration with Digital Marketing
Social Media Engagement:



High-quality graphics stop the user's scroll, turning passive viewers into active followers and customers.
Paid Advertising Impact: Well-designed display and social ads directly improve click-through rates (CTR) and lower acquisition costs.
Conversion Rate Optimization (CRO): Explicit visual hierarchies and prominent buttons guide user eyes toward taking action.
Brand Consistency: Uniform design across emails, websites, and ads builds quick consumer trust and long-term recall.

Pay: ₹25,000.00 - ₹40,000.00 per month

Advantages
Provident Fund

Work Location: In person

📌 Graphic Designer Cum Digital Marketing Lucknow (India)
🏢 ezones power electra
📍 India