Responsibilities
Conduct market study through primary & secondary research to understand market potential, industry trends, government initiatives and similar other perspectives for various IT solutions
Demonstrate business understanding of different technology domains including GenAI/AI/ML/DL/Facial Recognition/Supercomputing/Blockchain/Fintech/Big Data/Cloud Computing and similar others
Apply AI-based productivity tools (e.g., ChatGPT, Claude, Microsoft Copilot, Gemini, Perplexity and similar) to accelerate market research, data synthesis, content drafting, and analysis, while critically validating outputs for accuracy and relevance
Leverage GenAI and automation tools to streamline internal workflows such as literature reviews, competitor benchmarking, report generation, and presentation preparation — to improve turnaround time and quality of deliverables
Identify and pilot new AI tools and use cases that can enhance team productivity, and share best practices and prompt strategies with colleagues
Formulate Business Plans for various NEC solutions covering various aspects of business for IT solutions to evaluate Cost-Advantage Analysis
Prepare future roadmaps for the assigned solutions to achieve the long-term vision




Identify current application areas for NEC solutions and support technical teams in preparing customized solutions for the same, including opportunities to embed AI/GenAI capabilities
Design use cases and business cases for customer references
Prepare questionnaires & surveys for primary research methodology
Actively support a senior consultant/lead consultant in building and managing client relationships
Prepare white papers and value proposition documents for the IT sector and client products

Desired Skills & Knowledge (AI productivity component)
Working knowledge of GenAI and AI-powered productivity tools, with a practical understanding of how to apply them to research and consulting tasks
Familiarity with prompt engineering fundamentals and the ability to structure prompts for reliable, high-quality outputs
Awareness of the limitations, data-privacy considerations, and responsible-use principles when deploying AI tools in a skilled/enterprise context

Experience requirement
Any prior experience in market research will be preferred

Preferred course
B.Tech/Management Graduate/Post Graduate

Base Location: Noida

📌 Market Research Executive Noida
🏢 NEC
📍 Noida